Top tools in digital marketing for 2016 [Infographic]

We’ve put together a handy tool-kit for you to learn about a few of the best tools on the market to address some of your needs in 2016. Several of these have been around a while and are well known, and some are just being introduced to the market and are worth looking into. What are some new tools you are looking to incorporate into your marketing work in 2016? What are some of the tools…

V-cast: Influencer marketing in a nutshell – Shane Barker

V-cast with Shane Barker:Influencer marketing in a nutshellHost: Richard Fallah, CEO at VBOUT. Guest Speaker: Shane Barker, Digital Strategist, Brand & Influencer Consultant | Instructor: UCLA | Intl Speaker |Author: Forbes | RE Investor HighlightsIn this episode, we interview Shane Barker, a marketing powerhouse and influencer marketing expert. We will cover all you need to know about…

10 digital marketing trends for 2019 you should know

As digital trends evolve every year, marketers should always be aware of the changes in order to easily adapt with emerging technologies and stay ahead in the market. This will help them gain a competitive edge and become able to develop new ways to grow their businesses, generate leads and improve the relationship with their existing customers. Based on the digital marketing trends article that…

In-house vs agency marketing: Which one is best for you?

During a certain period in a business’s life, the inevitable question will pop-up: in-house or agency marketing? First of all, there is no right or wrong. The answer depends on a variety of factors directly related to your business, and where you’re looking to take it in the future. Let’s break it down: in-house marketing involves people paid by your company, who work exclusively for your…

Digital marketing trends for 2018: Micro-scale & richer content

There has never been a more exciting time for brands to jump into the digital marketing arena than now. Any strong digital marketing strategy will need to take into account upcoming trends as we head into 2018. Adapting to these changes will assure that you are not left in the dust, as online audiences grow exponentially each year. For 2018, it’s true that there are innovative, new features for…

Why you still need to use emails in your marketing strategy

Digital marketing strategies are ever-evolving to adapt to consumers’ rapidly advancing tastes and preferences. Email, as a form of communication, has been around since the late 70s! This begs the question, is email marketing still relevant? Short answer: yes. To build an effective email marketing strategy is to connect with your target audience in a personal way. Email marketing platforms aid…

VBOUT voted in as a top marketing automation platform!

Special Announcement! We’ve always strived to offer the most user-friendly, innovative, and relevant automation platform to the market. Thanks to our loyal customers, we are incredibly proud to announce that we were voted in as a top marketing automation platform. VBOUT has been ranked one of the best marketing automation platforms in 2017, based on 10633 reviews across 240 products in marketing…

How to become a digital marketing expert

Digital marketing has become an essential part of the marketing mix. The reason is simple: more than two-thirds of the world’s population is online, and individuals increasingly research products and services online. Companies are aware that to succeed, they must have a strong, competitive online presence. In fact, a study conducted by the direct marketing association showed that the digital…

Webinar: Intro to digital marketing

Is your digital marketing strategy well defined? There’s no denying we are firmly in the digital era and nearly every company needs a solid online presence to grow. This webinar is designed for experienced and new marketers starting out in digital marketing. You will learn how to plan your digital marketing strategies with an overview on: budgeting, planning, channels, lists and…

Sales benefits from marketing automation [Infographic]

According to AdAge, 93% of all CMOs are under more pressure to deliver measurable ROI (return on investment.) Even as the amount of data from digital marketing intensifies, proving the direct impact on revenue is still a challenge for many marketers. Among the tools marketers use to show ROI, marketing automation is growing in popularity because it is incredibly effective. Not only can you use…