Intro to Digital Marketing

Is your digital marketing strategy well defined? There's no denying we are firmly in the digital era and nearly every company needs a solid online presence to grow. This slideshare is designed for experienced and new marketers starting out in digital ......  Continue Reading

Sales Benefits From Marketing Automation [Infographic]

According to AdAge, 93% of all CMOs are under more pressure to deliver measurable ROI (return on investment.) Even as the amount of data from digital marketing intensifies, proving the direct impact on revenue is still a challenge for many marketers. ......  Continue Reading

Lead Scoring and How B2B Marketers are Using It [Infographic]

Lead nurturing is a demanding, multifaceted process that involves prospect analysis, building action history and proactively categorizing prospects based on their sales life cycle. While most businesses still do it manually, not factoring in website ......  Continue Reading


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