Using Lead Intelligence to Close More Sales

Are you using lead intelligence to close more sales? If not, think about this finding from the Aberdeen Group in their "State of Marketing Automation 2014" report: Best-in-Class companies saw a 36% conversion rate from marketing response (raw lead) ......  Continue Reading

Webinar: Using Lead Intelligence to Close More Sales

INCREASE SALES WITH LEAD INTELLIGENCE Are you using lead intelligence to close more sales? If not, think about this finding from the Aberdeen Group in their "State of Marketing Automation 2014" report: Best-in-Class companies saw a 36% conversion ......  Continue Reading

Webinar: Learn 6 Marketing Tools in 60 Minutes

WANT TO LEARN THE FULL POWER OF YOUR MARKETING AUTOMATION TOOLS? SiriusDecisions published research that indicates 85% of B2B marketers using marketing automation platforms felt they were not using them to their full potential. Don’t be part ......  Continue Reading

How To Setup Lead Scoring

Lead scoring is an automated engine that scores your leads based on criteria that you setup within the system. Once you setup lead scoring properly you can create an effective way for your sales team to prioritize prospects and streamline the process ......  Continue Reading

Lead Scoring and How B2B Marketers are Using It [Infographic]

Lead nurturing is a demanding, multifaceted process that involves prospect analysis, building action history and proactively categorizing prospects based on their sales life cycle. While most businesses still do it manually, not factoring in website ......  Continue Reading

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