6 killer email automation processes proven to boost conversions
Marketing automation has been one of the biggest trends as more and more affordable solutions with simplified interfaces surface the SaaS ecosystem. Smaller companies are now able to deploy automation campaigns in matter of hours and with very little investment.
Here are 6 effective, easy to setup email automation processes that are proven to increase conversion and increase sales,…
How to Manage and Reduce Email Bounce Rates Effectively
Email marketing remains an essential channel for business communication and promotion. However, its effectiveness lies in your ability to reach the recipient's inbox. That’s where managing email bounce rates comes into play.
A bounce rate, simply put, is a metric that measures the percentage of emails that could not be delivered to the recipient’s address. High bounce rates not only impact…
5 Best Ways to Acquire Customers for Your eCommerce Business
In the fiercely competitive world of online marketing, 90% of new eCommerce businesses fail within the first 120 days of operation. This worrying statistic highlights the critical importance of effective customer acquisition strategies for enabling eCommerce growth. We understand the significant effort required not only to launch but also to build a customer base and increase online sales.…
5 Types of Influencer Marketing Campaigns (And Which Is Right for You)
The rise of influencer marketing over the past 15 years or so has been rapid and impressive, to the extent that today, it’s practically a given for niche influencers to get involved in every marketing campaign, especially if you’re looking to attract Gen Z customers.
Recent research from the Social Shepherd reported that 36% of marketers believe that content created by influencers performs…
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Advanced Email and Automations
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Basic Emails and Automations
Fragmented Tools or Bulky
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The Role of AI in Customer Lifecycle Management
From awareness to retention and beyond, your customer lifecycle is a web of touchpoints and interactions. It’s up to you to guide customers toward loyalty through customer lifecycle management — the strategic process of optimizing customer experiences as they move along each stage.
Manually, this is a complex task. But with AI, you can track and optimize your marketing, sales, and customer…
Measuring Marketing Success: Essential Guide to Profit and Loss Analysis
The pressure is on marketers to deliver profitable results. But are your marketing initiatives positively impacting your bottom line without incurring considerable expenses? If you’re unsure, it’s time to perform a profit and loss analysis.
As well as communicating key financial insights — such as where your resources are being spent and where your income is generated — a profit and loss…
Best Email Marketing Practices to Boost Your Engagement Rate
Despite the evolution of technology and new trends in digital marketing, email marketing remains one of the most effective channels for engaging prospects, nurturing leads, and converting them into loyal customers.
According to Statista, email marketing revenue is growing worldwide and is expected to reach $17.9 billion by 2027, compared to $7.5 billion in 2020.
Source: Statista…
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Dive into our collection of over 25+ free email marketing templates. Tailor your choice to perfection in just a few clicks - no developer or designer required. All templates are seamlessly compatible across devices and…
Top 8 Benefits of Landing Pages to Expand Your Business
Are you confused about opting for landing pages for your business website? Or you don’t know how beneficial landing pages can be for your business? Or how can you make the most out of the landing pages to expand your business?
Whatever query you have in your mind, we are here to sort it out for you!
A landing page is the very initial point of contact between the client and the website. A…