How to Build a Halloween Marketing Campaign that Brings Results in 2023

Learning how to build a Halloween marketing campaign is a great idea for marketers who want to make the most out of the holiday season. Why? Because the holiday has become popular worldwide and is celebrated by everyone, not just kids. But that’s not all. It is also a great time for marketers to get a boost in sales as people tend to spend a lot around this time. The average…

Marketing Automation in eCommerce: Key Metrics for Measuring Success

The eCommerce landscape has been evolving at an unprecedented pace. The convenience of online shopping, especially during the COVID-19 pandemic, has driven substantial growth in the eCommerce industry. According to data from Census, eCommerce sales increased by 43% from $571.2 billion in 2019 to $815.4 billion in 2020. As a result, competition has intensified, and eCommerce…

Website Optimization for Marketing Success: Strategies to Improve Performance and Conversion Rates

When well strategized, your website has the power to become a high-converting marketing machine. From collecting valuable lead information to nudging qualified prospects through your sales funnel to building a high domain score, there are endless marketing benefits your business can enjoy when you optimize your website. The key? Hyper-focusing on methods that can help you improve your…

AI-Enabled Marketing

VBOUT’s AI Automation Features Boost efficiency with AI-Powered command Optimize your sending time for email campaigns Optimize your sending time for automated messages Craft instant AI-enabled email Create AI-Powered SMS content in seconds Generate social content in seconds Boost efficiency with…

Automate Your Email Marketing Program Using ChatGPT

Introduction Staying at the forefront of your industry means adopting innovative strategies. For email marketers, this means harnessing the power of automation. In this guide, we show you how to streamline and personalize your email marketing program using ChatGPT. Uncovering VBOUT's 35+ Commands By simply typing the word "Help" in your ChatGPT interface, you unlock over 35…

VBOUT Recognized as Top Email Marketing Tool by GetApp

GetApp, a company that helps businesses navigate the software buying journey, featured VBOUT in its “7 Top-Rated Email Marketing Software” list. This recognition stands as a testament to the outstanding quality of our product and the unwavering commitment demonstrated by the team in delivering exceptional solutions to your valued customers. VBOUT stood among the top-rated products with a…

Marketing and AI: Pros and Cons

Conversations about AI are buzzing all over the business world, with its list of applications growing daily. But according to McKinsey, the impact of AI is projected to be felt most in marketing, where it can analyze vast amounts of customer data and provide insights that can shape marketing strategies. But some downsides to AI in marketing also exist. Here you’ll find an analysis of the…

7 Instagram Reels Marketing Strategies You Must Use

There's no doubt that Instagram is one of the hottest social media platforms right now. But why talk about marketing strategies for Instagram Reels? Instagram Reels is the latest social media platform that has been gaining traction amongst marketers given its high reach, views, and engagement rates. No wonder then that small to large businesses are perfecting their marketing…

AI-Powered Marketing: Unlocking Success and Driving Innovation for SMBs and Agencies

The Transformative Impact of AI-Powered Marketing Artificial intelligence (AI) is revolutionizing the world of marketing, offering businesses innovative ways to connect with their audiences, drive engagement, and boost sales. As AI-powered marketing solutions become increasingly accessible, small and medium-sized businesses (SMBs), digital agencies, and marketing consultants are leveraging…