11 ways email campaigns can drive conversions

Email marketing plays a critical role in improving the relationship with your customers. It allows you to transform your visitors into loyal guests and increase your marketing revenues. According to direct marketing association, email marketing contributes a $40 return on investment for every dollar spent. In order to boost your conversion rate with email marketing, here are some efficient…

5 tips on running a successful social media campaign

According to a study conducted by “Staples”, the world’s largest office products company and second largest internet retailer, small business owners comprehend the importance of social media in engaging with customers and improving conversion but often lack the expertise of incorporating digital marketing resources into their businesses. In this article, you will learn 5 quick tips on how…

Send user data from your website to a VBOUT email list

You can inject user data from your website into a Vbout email marketing list for the purpose of general marketing or re-marketing to those who left your website before completing an action. Ex: capturing the information of someone who signed up to your software or the data of a customer who made an online purchase from your e-commerce website. To implement this feature you first have to…

Hacking Twitter Character Limit

If your tweet is longer then 140 characters, do not worry! The Vbout smart tweet compressor creates an automated landing page for your post so you do not have to cut off your messages ever again. The post landing page will follow this format: https://Vbout.com/USER-NAME/1234. Simply continue composing your message and our engine will do the rest. Below is an example of a longer then 140…

VBOUT filters for segments and email automation

With Vbout's smart filters you can create very specific segments of your subscribers, based on multiple criteria from the list, then target those subscribers once the filters you choose apply to them. Filters are mainly used in creating list segments, email automations and lead nurturing automation. Available options for all text and number fields : is: value of the text field matches…

6 killer email automation processes proven to boost conversions

Marketing automation has been one of the biggest trends as more and more affordable solutions with simplified interfaces surface the SaaS ecosystem. Smaller companies are now able to deploy automation campaigns in matter of hours and with very little investment. Here are 6 effective, easy to setup email automation processes that are proven to increase conversion and increase sales,…

8 quick tips to create awesome Black Friday and Cyber Monday deals that boost your sales

Black Friday and Cyber Monday are two of the biggest shopping days in the United States. Since billions of dollars are spent online and offline, big and small retailers take advantage of those 2 days to drive sales and revenue by offering special discounts and flash offers. Here are 8 quick tips on how to create effective Black Friday and Cyber Monday offers to your consumers: Offer a…

4 ways to use hashtags to optimize user engagement

Using hashtags is a very powerful technic done by marketers to drive user engagement and boost brand awareness. People use them to gather user feedback, for voting, tracking trends and topics as well as scouting for new opportunities. While it is super easy to use hashtags inside your posts, this technic is often misused and sometimes even trigger negative influence on the user's brand…

Seven social media mistakes you should avoid

Social marketing is booming and in the forthcoming years, almost every business will count on it as a channel for customer acquisition and retention. If you are a marketer or simply starting to market for your company, there are many important mistakes and pitfalls to avoid. Here are seven of them: Buying Fans and Followers It's all about quality and not quantity! While paying for extra…