Using automations is a great opportunity for marketers that should never be ignored for several reasons:

  1. They drive engagement.
  2. They nurture your leads and move them throughout the funnel to purchase.
  3. They retain your leads and convert them into loyal customers.
  4. They increase your marketing efficiency and help you devote your time to other productive activities.

Find out in this slideshare:

  1. Different types of automations that you can build.
  2. The elements and resources you need within VBOUT to create your own workflows.
  3. Essential metrics and KPIs you must focus on to tweak your campaigns and prove the success of your marketing automation.