SMS marketing can be undeniably effective as it has excellent open, response and CTR rates compared to email marketing. According to EZTexting and MessageDesk, 83% of Millennials open SMS messages within 90 seconds of receiving them and 39% of companies use SMS messaging in some form to communicate with customers.

What is also great about SMS is that it fits any phase of your sales funnel, from lead nurturing to retention. It can serve to capture new leads with offers of discounts just as effectively as it can recommend products to existing customers or enhance their experience with your brand.

In this webinar, we discussed how to drive conversions with SMS Marketing:

Below are the main highlights of the event:

  1. The Benefits of SMS Marketing
  2. Best Practices for Creating SMS Messages
  3. SMS Strategies to Try
  4. How to Use SMS in VBOUT

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