VBOUT’s Email Marketing Journey

Create email campaigns in minutes

Build responsive email templates with total creative control using VBOUT's easy drag-and-drop editor. VBOUT helps increase your subscribers' CTR in terms of opening the emails you send. You could choose from awesome ready-to-use templates, design your own using custom layouts, or even upload your HTML.

Create email campaigns in minutes

Build responsive email templates with total creative control using VBOUT's easy drag-and-drop editor. VBOUT helps increase your subscribers' CTR in terms of opening the emails you send. You could choose from awesome ready-to-use templates, design your own using custom layouts, or even upload your HTML.

Bring your emails to life

Personalize emails for each target segment. You can also integrate dynamic visuals in your email campaigns, such as animated GIFs, unique designs, colorful (but elegant) images, countdowns, CTA buttons, and “add-to-calendar” events.

Bring your emails to life

Personalize emails for each target segment. You can also integrate dynamic visuals in your email campaigns, such as animated GIFs, unique designs, colorful (but elegant) images, countdowns, CTA buttons, and “add-to-calendar” events.

Automate your emails

Create automated emails that are triggered based on lead score, behavior, or progress within your automation workflow. You could also use VBOUT to facilitate lead rotations and task management, as well as to speed prospect follow-up using sequences. Create newsletters, drip campaigns, or transactional emails targeting various audiences and with different cadences⊕.

Automate your emails

Create automated emails that are triggered based on lead score, behavior, or progress within your automation workflow. You could also use VBOUT to facilitate lead rotations and task management, as well as to speed prospect follow-up using sequences. Create newsletters, drip campaigns, or transactional emails targeting various audiences and with different cadences⊕.

Send better email campaigns

Enhance your email deliverability and performance by previewing your emails across multiple devices, browsers, and email clients. Track your campaign metrics with VBOUT’s in-depth analytics and run A/B tests to optimize your campaign engagement.

Send better email campaigns

Enhance your email deliverability and performance by previewing your emails across multiple devices, browsers, and email clients. Track your campaign metrics with VBOUT’s in-depth analytics and run A/B tests to optimize your campaign engagement.

Optimize your email performance

Use A/B Testing to find out which email would perform better. Determine your winning criteria by choosing one of these metrics: Open Rate, Click-through Rate, Fully Read or Conversions.

Optimize your email performance

Use A/B Testing to find out which email would perform better. Determine your winning criteria by choosing one of these metrics: Open Rate, Click-through Rate, Fully Read or Conversions.

Mitigate your sending risk

Send your emails in smaller batches to minimize your sending risk across a longer period of time. This allows you to monitor the performance of your campaign and pause/resume it as you see fit.

Mitigate your sending risk

Send your emails in smaller batches to minimize your sending risk across a longer period of time. This allows you to monitor the performance of your campaign and pause/resume it as you see fit.

Generate content in seconds

Generate a variety of email copies using Artificial Intelligence in just a few clicks. This technology uses OpenAI projects and is integrated into VBOUT’s email builder as well as automation messages.

Generate content in seconds

Generate a variety of email copies using Artificial Intelligence in just a few clicks. This technology uses OpenAI projects and is integrated into VBOUT’s email builder as well as automation messages.

Optimize your sending time

Send your email campaigns when recipients are more likely to open or click. The proprietary machine learning engine will learn from the behavior of your contacts to calculate the best time to deliver the email.

Optimize your sending time

Send your email campaigns when recipients are more likely to open or click. The proprietary machine learning engine will learn from the behavior of your contacts to calculate the best time to deliver the email.

What is Email Marketing?

Email marketing is the activity of sending personalized or generic messages to a contacts list who have consented to receive emails from your company.

Email Marketing takes on various forms and objectives, including:

  • Newsletters to keep your contacts up to date with brand updates and news
  • Educational emails to introduce contacts to a specific topic
  • Sales emails to increase brand sales
  • Promotional emails to promote new products or events
  • Survey emails to gather insights from your contact list

Marketing automation has paved the way for modern email marketing by supplying it with the power to segment, personalize, scale email activities, and incorporate them under a wider marketing strategy.

With the right email marketing campaign, prospects transform into customers, and one-time purchases become repeat customers and loyal fans of the brand. Email marketing has been around for a long time for a reason; when it comes to dealing with leads, nurturing them, and converting them into customers, it consistently beats all other marketing means.

How Does Email Marketing Work?

Email marketing works by using email to link you with potential consumers. Gathering email addresses can happen in a variety of methods.

  1. To get people to sign up for your email list, use a newsletter form on the website. Clearly explain what they’re getting in exchange, such as weekly insights or new product updates.
  2. Using gated content is a great way to collect emails from your prospects. Many firms provide new members with free white papers, ebooks, case studies, and market research just to collect email addresses and nurture them through newsletters.
  3. Ask your email newsletter contacts to share the emails with others at the end of your emails. Word-of-mouth is the strongest marketing tool and if your email also appeals to their friends and relatives, they’ll join up as well.

What are the Benefits of Email Marketing?

The success of your marketing campaigns is based on framing and designing email content in a way that grabs prospects’ attention. The content, visuals, and CTA positioning button you choose to include in your emails all influence whether or not your prospects open your email, read it, and take action. There are multiple advantages that email marketing campaigns can present to B2B and even B2C companies.

Non-intrusive or disruptive marketing strategies, dynamic and aesthetic email formats, and curiosity-inducing “subject” headlines have had a positive ROI. 87% of marketers use email as a way to share their content and reach their target audience. (Content Marketing Institute)

Some benefits of email marketing are:

  • Creating customized content that can assist you in collecting feedback, potentially increasing website traffic, and generating more quality leads.
  • Getting in touch with the right audience at the right moment.
  • Building cost-effective marketing initiatives.
  • Maintaining contact with your target audience, whether prospects or clients, across all stages of your marketing strategy, from awareness and engagement to decision.
  • Having a clearer understanding of your audience makes it easier to score leads.

Email Marketing Best Practices

1. Write Enticing Subject Lines

No need to panic; it all boils down to the said subject line. Think deeply and come up with a witty and interesting idea that the recipient will be driven to read and potentially share.

2. Keep Things Brief and Simple

Make sure the email is the proper length, relevant, easy to read, and has a clear, professional view so it doesn't wind up in the trash.

3. Analyze Your Efforts

After you've finished sending the emails, go through the data and conclusions, look for areas where you went wrong, and try to prevent them in the future.

Why Choose VBOUT for Your Email Marketing Activities

VBOUT is designed to better target your audience in a non-intrusive and convenient manner, convert additional prospects into loyal clients, and operate email campaigns in smoother and more competent ways, all through our robust platform and professional systems in motion.

We believe that there are more viable ways to operate than through intrusive, time-consuming, or monotonous marketing strategies. One of these ways is best characterized as not only advantageous to your objectives, but also as being smoother and more natural for prospects and clients.

Our email marketing automation feature is a surefire way to properly manage all your marketing activities, which gives you the power to:

  1. Score leads based on email interactions
  2. Segment leads in different lists based on their scores
  3. Directly assign tasks to team members based on email performance
  4. Link your email activities to your landing pages and website
  5. Generate detailed reports to assess campaigns and enhance the content

Scale Your Email Marketing Activities with VBOUT

Email marketing is one of the highest-ranking means of successful marketing strategies. Email marketing benefits your business on multiple levels since it boasts a wide reach and increases the likelihood of prospects interacting with your marketing efforts.

Email marketing makes interacting with your target audience smoother since it’s a strong tool for engaging them and fostering strong relationships with them.

With VBOUT, you will:

  • Increase your reach and brand awareness
  • Properly deliver your message in a highly-engaging way
  • Drive higher CTRs and ROI by luring in leads and increasing the likelihood of converting them into customers
  • Leverage a cost-effective marketing strategy that will positively impact your budget
  • Devise a successful inbound marketing strategy that includes multiple channels
  • Create multiple pipelines and lists for different audiences

VBOUT's Email Marketing Features

  • Awesome templates
  • Email template manager
  • Drag & drop builder
  • Customizable layouts
  • Ready-made design blocks
  • Design components
  • Undo / Redo
  • Built-in inline editor
  • Code editor
  • Domain sender verification
  • Chunk sending
  • Predictive email
  • Custom SMTP
  • Upload your own design
  • Hyperlink
  • UTM tracking
  • Shortcodes
  • Custom shortcodes ⊕
  • Communications preferences
  • Signatures and templates
  • Coupon codes
  • Built-in photo editor
  • Free stock library
  • Default email settings
  • Dedicated IPs
  • Design preview
  • Rollback to old versions
  • A/B testing
  • Dark mode testing
  • Enhanced email validation
  • Campaign manager
  • Export sent campaigns
  • Send campaigns to folders
  • Spam score test
  • Inbox preview
  • Email inbox sync
  • Moderation
  • Shareable URL
  • Analytics
  • Awesome templates
  • Email template manager
  • Drag & drop builder
  • Customizable layouts
  • Ready-made design blocks
  • Design components
  • Undo / Redo
  • Built-in inline editor
  • Code editor
  • Domain sender verification
  • Chunk sending
  • Predictive email
  • Dedicated IPs
  • Custom SMTP
  • Upload your own design
  • Hyperlink
  • UTM tracking
  • Shortcodes
  • Custom shortcodes ⊕
  • Communications preferences
  • Signatures and templates
  • Coupon codes
  • Built-in photo editor
  • Free stock library
  • Default email settings
  • Design preview
  • Rollback to old versions
  • A/B testing
  • Dark mode testing
  • Enhanced email validation
  • Campaign manager
  • Export sent campaigns
  • Send campaigns to folders
  • Spam score test
  • Inbox preview
  • Email inbox sync
  • Moderation
  • Shareable URL
  • Analytics
  • Awesome templates
  • Email template manager
  • Drag & drop builder
  • Customizable layouts
  • Ready-made design blocks
  • Design components
  • Undo / Redo
  • Built-in inline editor
  • Code editor
  • Domain sender verification
  • Chunk sending
  • Predictive email
  • Dedicated IPs
  • Custom SMTP
  • Upload your own design
  • Hyperlink
  • UTM tracking
  • Shortcodes
  • Custom shortcodes ⊕
  • Communications preferences
  • Signatures and templates
  • Coupon codes
  • Built-in photo editor
  • Free stock library
  • Default email settings
  • Design preview
  • Rollback to old versions
  • A/B testing
  • Dark mode testing
  • Enhanced email validation
  • Campaign manager
  • Export sent campaigns
  • Send campaigns to folders
  • Spam score test
  • Inbox preview
  • Email inbox sync
  • Moderation
  • Shareable URL
  • Analytics

Frequently Asked Questions

As many as you need. You can set and change the limit of emails you expect to send.
Check our pricing page for more details.

Yes. You can create an email by choosing from our drag-and-drop pre-designed templates, layouts or components.

Yes, you can. By uploading your own HTML code.

Yes, you can personalize your emails by adding shortcodes that are available in the email builder editor.

Yes. We always make sure our emails are mobile responsive and look great across all devices and browsers. You can use our inbox testing to preview how it looks.

It depends on whether your business is B2B or B2C and the target audience you would like to reach. You can send the same email at different days and times to determine the most convenient time.

Yes. You can use chunk sending functionality within VBOUT to break down your target lists into smaller subsets and mitigate your sending risk (spam, bounces, etc…) across a longer period of time.

You can measure the performance of your campaigns by tracking the open rate, click through rate, conversions, bounces and spam complaints so you will be able to determine, based on the goals you set, if the desired results are met or not.

The number of SMS messages are based on the plans available in Twilio. You’ll be able to send Twilio SMS from the VBOUT platform.

A soft bounce indicates a temporary delivery issue of the campaign to an email address. This can be due to the email inbox being full, or the recipient mail server is experiencing some technical issues and is temporarily offline. In short, this means the current campaign could not be currently delivered, but if you try again in the future, you might be able to deliver the message because this is not a permanent delivery issue.
A hard bounce however means that there is a permanent issue with the delivery. This is due to the email address not existing anymore for example or maybe the domain name of the recipient has expired.

VBOUT has predictive models built specifically to work with the VBOUT data set, as well as deep integration with leading AI platforms such as OpenAI, Google Cloud, and Amazon. Our AI-centric features include predictive email sending, subject line analyzer, AI content generation, sentiment analysis, and intent detection.

With these features, you can benefit from advanced data analysis and automation capabilities that help you create more personalized and effective marketing campaigns. Start your free trial and learn more about how VBOUT’s AI capabilities can help you achieve your marketing goals.

Integrates with Thousands of 3rd Party Apps

Any marketing tool should be available to you. That’s why VBOUT’s automation feature works with thousands of advanced marketing tools you already use, including content management systems like WordPress, ecommerce platforms like WooCommerce and Shopify, and CRMs like Salesforce.

Ready to Deliver Successful Results?

Start your Free 14-Day Trial Now!

No Contract. No Credit Card Required.

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Ready to deliver successful emails?

Start your free 14-day trial now!
No contract. No Credit Card Required.

Get started