How AI Will Change the Role of Digital Marketers in the Next 5 Years
The big question isn’t whether, but how AI will change the role of digital marketers. Indeed, what we’re grappling with now is just how much more it’s going to reshape the job.
From emails that practically write themselves to analytics that seem to read our customers’ minds, artificial intelligence is transforming our responsibilities at breakneck speed.
The next five years? That…
5 Ways Digital Marketing Drives More Customers to Your Website
It has become obvious that building an effective marketing lies most in combining several channels VS using one channel. Social media, search engines, and email all function better when they are part of a connected strategy that builds trust and brings people back to your business.
According to Statista, businesses that rely on multiple channels notice up to 250% more engagement than those…
9 Best Ways to Ask Customers for Reviews in 2025
In 2025, customer reviews will be more than just social proof; they will be a key part of marketing that helps you stand out in a crowded digital space. Real feedback builds trust, makes you more credible, and helps you sell more.
Collecting reviews is important and easy to do, no matter how big or small your business is, whether it's a developing startup or a big e-retailer. If you do…
[Podcast] From Positioning to Persona: Building Brands That Stick
From Positioning to Persona: Building Brands That Stick Host: Richard Fallah: CEO @ VBOUT
Guest Speaker: Mark Evans, Head of Brand and Content at new.io Highlights In this episode of the VBOUT Monthly Marketing Podcast, host Richard Fallah welcomes branding expert Mark Evans to discuss how to create brands that go beyond visibility and into memorability. From brand positioning to…
[Podcast] Email Newsletters for B2B: Strategy, Growth & Engagement
Email Newsletters for B2B: Strategy, Growth & Engagement Host: Richard Fallah: CEO @ VBOUT
Guest Speaker: Jaina Mistry – Email, Content & Brand Marketing Leader Highlights In this insightful session, we hosted Jaina Mistry, a brand content and email marketing expert with a deep background in B2B SaaS and startup growth. Jaina explored how marketers can build effective email…
The Complete Guide to Marketing Automation for Agencies: Scale Smarter, Not Harder
What Is Marketing Automation for Agencies? Marketing automation consists of using software to automate repetitive marketing tasks such as email campaigns, social media posts scheduling, drip campaigns, AI chatbots, reports, etc… across multiple clients.
Digital agencies manage numerous clients and campaigns, therefore automation ensures efficiency and consistency; 76% of companies using…
VBOUT Integration with Muraena for Contact Data Enrichment
VBOUT now connects with Muraena.ai to enhance your contact records with valuable insights like job title, company size, industry, tech stack, and more, even if you only captured an email address.
This new feature helps you keep your forms short, automate smarter, and build more targeted campaigns without asking your contacts for extra details. What’s Data Enrichment Data enrichment…
[Podcast] How to Leverage LinkedIn to Generate Leads and Drive them Down the Funnel
How to Leverage LinkedIn to Generate Leads and Drive them Down the Funnel Host: Richard Fallah: CEO @ VBOUT
Guest Speaker: Dan Sanchez - Senior AI Marketing Strategist @ Social Media Examiner Highlights If you’re a digital agency or B2B marketer wondering how to turn LinkedIn into a real lead engine, not just a content treadmill, this session with Dan Sanchez will give you the…
8 Techniques for Using AI-Powered Chatbots to Improve Client Communication in Financial Services
Forget the old-school phone calls and endless email chains. When it comes to financial services, clients want faster, more efficient communication. That’s why AI-powered chatbots are stepping in to make financial interactions more seamless.
Besides answering customers’ questions, AI chatbots also provide real-time, personalized financial advice to users, enhancing the entire client…
How Buyer Psychology Helps Increase Conversion in an Online Store
The popularity of marketplaces is steadily growing year over year, and competition among online stores is rapidly increasing. Nevertheless, opening a business and making good money through online trading is still possible.
To stand out and thrive, it's not always about spending more; it’s about thinking smarter.
So, how can sales be increased without extra investment, even in harsh…