How SMEs Have Leveraged Digital Marketing Effectively During Strict Covid-19 Period
As the deadly coronavirus hit the world, small and big retailers announced closures and then extended it in an attempt to curb the spread of the disease.
Without a doubt, small businesses felt the biggest impact of the Covid-19 pandemic. 51% of business owners reported a significant decline in their sales, and 17% requested extensions on rent (Businesswire).
However, digital marketing…
4 strategic tips on automating the digital marketing funnel
While old-school business practitioners frown at automation, it is an inevitable part of growing any business in today's world. Automation becomes even more relevant when we talk about digital marketing funnels. A cleverly designed marketing funnel is a must if you want to convert casual visitors into actual paying customers. Being clever unfortunately cannot guarantee conversions, as business…
4 simple ways to quickly grow your email list
According to statistics, the average unsubscribe rate is between 0.2% and 0.5%. A rate below 0.2% typically indicates that you are within the norm and a rate above 0.5% means you have some work to do.
But don’t let the statistics fool you. Even though the unsubscribe rate is extremely low, unsubscription still negatively affects your marketing efforts. And if you want to keep getting high…
10 activities a social media expert should do on Facebook
Facebook is one of the most popular social media networks and for a long time, it has had the sole purpose of connecting friends and family. The social media platform slowly transformed into a very effective digital marketing strategy.
As years went by, it has built momentum and made its way to the most advanced digital marketing trends 2020. Everyone wants to have a piece of the pie, and you…
6 social media tools to automate your social media management
When our days are full to the brim with projects, meetings, assignments, interviews, conferences, and more, our stress levels can quickly get out of control.
Wouldn’t it be nice to have just a few more hours in the day?
Well, you can.
Here’s the thing: some of those tasks that you find yourself spending hours a week, like managing your business’s social media accounts, can be done…
V-cast: How to scale to a world wide brand – Mailjet
V-cast with Mailjet:
How to scale to a world wide brandHost: Richard Fallah, CEO at VBOUT.
Guest Speaker: Miles DePaul, Head of Marketing, North America at Mailjet and Kyle Beldoch,
Senior Customer Success Manager at MailjetHighlightsIn this episode of top marketer, we met with the marketing team of Mailjet, an email SMTP and SMS tool that initially started in France as a developer focused…
10 digital marketing trends for 2019 you should know
As digital trends evolve every year, marketers should always be aware of the changes in order to easily adapt with emerging technologies and stay ahead in the market. This will help them gain a competitive edge and become able to develop new ways to grow their businesses, generate leads and improve the relationship with their existing customers.
Based on the digital marketing trends article…
Digital marketing trends for 2018: Micro-scale & richer content
There has never been a more exciting time for brands to jump into the digital marketing arena than now.Any strong digital marketing strategy will need to take into account upcoming trends as we head into 2018. Adapting to these changes will assure that you are not left in the dust, as online audiences grow exponentially each year.
For 2018, it’s true that there are innovative, new features for…