AI-Powered Marketing: Unlocking Success and Driving Innovation for SMBs and Agencies
The Transformative Impact of AI-Powered Marketing Artificial intelligence (AI) is revolutionizing the world of marketing, offering businesses innovative ways to connect with their audiences, drive engagement, and boost sales. As AI-powered marketing solutions become increasingly accessible, small and medium-sized businesses (SMBs), digital agencies, and marketing consultants are leveraging…
6 Ways to Prepare Your Email Marketing Campaigns Ahead of Black Friday
Can you feel it in the air?
The onset of fall tells business owners that the most crucial time of the year has arrived: Black Friday and all the sales frenzy that goes with it.
In fact, in 2021, Black Friday sales were forecast to exceed 10 billion dollars, a whopping increase of 21% compared to the previous year.
Depending on how prepared you feel, this can bring angst or hopeful…
Strategies to boost the visibility of your eCommerce store
Ecommerce is an ever-growing industry. It is estimated that there are between 12 and 24 million eCommerce stores in the world. As we can see, the competition is fierce.
It is not enough to simply create your eCommerce website and expect your business to grow on its own. You need to use any means necessary to boost the visibility of your eCommerce store.
To help your business succeed, we…
How SMEs Have Leveraged Digital Marketing Effectively During Strict Covid-19 Period
As the deadly coronavirus hit the world, small and big retailers announced closures and then extended it in an attempt to curb the spread of the disease.
Without a doubt, small businesses felt the biggest impact of the Covid-19 pandemic. 51% of business owners reported a significant decline in their sales, and 17% requested extensions on rent (Businesswire).
However, digital…
4 strategic tips on automating the digital marketing funnel
While old-school business practitioners frown at automation, it is an inevitable part of growing any business in today's world. Automation becomes even more relevant when we talk about digital marketing funnels. A cleverly designed marketing funnel is a must if you want to convert casual visitors into actual paying customers. Being clever unfortunately cannot guarantee conversions, as…
4 simple ways to quickly grow your email list
According to statistics, the average unsubscribe rate is between 0.2% and 0.5%. A rate below 0.2% typically indicates that you are within the norm and a rate above 0.5% means you have some work to do.
But don’t let the statistics fool you. Even though the unsubscribe rate is extremely low, unsubscription still negatively affects your marketing efforts. And if you want to keep getting high…
10 activities a social media expert should do on Facebook
Facebook is one of the most popular social media networks and for a long time, it has had the sole purpose of connecting friends and family. The social media platform slowly transformed into a very effective digital marketing strategy.
As years went by, it has built momentum and made its way to the most advanced digital marketing trends 2020. Everyone wants to have a piece of the pie, and…
6 social media tools to automate your social media management
When our days are full to the brim with projects, meetings, assignments, interviews, conferences, and more, our stress levels can quickly get out of control.
Wouldn’t it be nice to have just a few more hours in the day?
Well, you can.
Here’s the thing: some of those tasks that you find yourself spending hours a week, like managing your business’s social media accounts, can be…
V-cast: How to scale to a world wide brand – Mailjet
V-cast with Mailjet:
How to scale to a world wide brand Host: Richard Fallah, CEO at VBOUT.
Guest Speaker: Miles DePaul, Head of Marketing, North America at Mailjet and Kyle Beldoch,
Senior Customer Success Manager at Mailjet Highlights In this episode of top marketer, we met with the marketing team of Mailjet, an email SMTP and SMS tool that initially started in France as a…
10 digital marketing trends for 2019 you should know
As digital trends evolve every year, marketers should always be aware of the changes in order to easily adapt with emerging technologies and stay ahead in the market. This will help them gain a competitive edge and become able to develop new ways to grow their businesses, generate leads and improve the relationship with their existing customers.
Based on the digital marketing trends article…