V-cast: Lead gen strategy for video marketing – Jimmy Newson

V-cast with Jimmy Newson: Lead gen strategy for video marketing Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Jimmy Newson, Marketing Director at New York Marketing Association | Inbound Sales & Marketing Consultant - HubSpot Sales Partner Highlights In this episode of top marketer podcast, we interview Jimmy Newson, to share with us all you need to know about putting…

9 tips for optimizing your video marketing content

Chances are, that if you’ve had an online presence at all in the past year, you’ve come across a great deal of videos from a variety of different brands and individuals alike. This is not by any coincidence. The number of internet users watching videos daily is on the rise and is taking up an increasing portion of all of the media shared online. It is predicted that videos will make up a…

Webinar: Video marketing to drive business growth

DID YOU KNOW A VIDEO IN AN EMAIL CAN INCREASE CLICK THROUGH RATES BY 200-300%? Most marketers are aware of the importance of video and the intense rate at which it is becoming the most important content. The rise of smartphones and faster data speeds have all led to an increase in accessibility and the data shows that people prefer videos more than other content. Is your video strategy…

The basic video marketing facts, stats and benefits…

Video is one of the most effective growth-hacking tactics to apply to a company's content marketing activities. According to Comscore statistics, Web visitors who watch a video stay on the site two more minutes and are 64% more likely to purchase a product or service. In this Infographic, you will discover different facts, stats,benefits of video marketing and more:

Incorporating Videos into your Email Marketing Campaigns for Better Engagement

Email marketing is a great way to keep in touch with your customers and keep them up-to-date on your latest products or services. But did you know that you can also use videos to engage your audience and boost conversions? In this article, we will discuss the best ways to incorporate videos into your email marketing campaigns for better engagement and improved conversion percentages.…

AI in Marketing: Pros, Cons and Ethical Practices

If you missed our webinar entitled “AI in Marketing: Pros, Cons and Ethical Practices” or would like to watch the recording, check out the video below. It was an insightful session where we delved into the impact of AI in marketing and business. Mike Kaput, our guest speaker, shared the real benefits of AI in the field and highlighted useful tools and strategies for businesses to…

5 Types of Influencer Marketing Campaigns (And Which Is Right for You)

The rise of influencer marketing over the past 15 years or so has been rapid and impressive, to the extent that today, it’s practically a given for niche influencers to get involved in every marketing campaign, especially if you’re looking to attract Gen Z customers. Recent research from the Social Shepherd reported that 36% of marketers believe that content created by influencers performs…

How Marketing Agencies Scale Revenue Using Automation Templates and Campaign Groups

In the world of digital marketing, maintaining competitiveness and efficiency is a critical strategy for success. Agencies and coaches often find themselves managing numerous clients and campaigns, necessitating streamlined processes and innovative tools. In this blog post, we'll delve into the space of automation templates and asset groups, and explore how these features can assist…

Analyzing the Impact of Video Content on Landing Page Conversion Rates

In today's digital marketplace, an impressive 80% of users recall a video ad they have viewed in the past 30 days, underscoring the unforgettable impact of video content. As businesses navigate the ever-evolving landscape of digital marketing, incorporating video content has become a pivotal strategy for enhancing user engagement. With a keen focus on optimizing online presence, this article…