Why everyone needs a social media strategy. Even you!

Admittedly, it’s a difficult task to get a handle on your own social media strategy when you’re pouring most resources into building your clients’ brands. However, there is immense value in taking a moment to think about your own agency’s online presence as well. Digital marketing is an increasingly competitive industry-- to garner trust, grow your client base, and attract talented…

Managing social media groups

You can group social media profiles for an easier publishing and stream management. This is useful when managing large amount of profiles for different brands or you have many team members assigned different groups of profiles. You can create a group from the Compose dialog under Social Media --> Queue: Once a group is created, you can choose a group to populate all the…

Top 10 considerations for choosing a social media tool

In order to choose the right social media marketing tools for your business, you should first determine your goals. To help you think about what features or items to evaluate in your decision-making process, we listed out the top 10 considerations for choosing a social media tool. 1. Comprehensive calendar Scheduling posts in advance is one of the main features that marketers search…

Webinar: Social media marketing

IS YOUR SOCIAL MEDIA INCREASING YOUR SALES? Social is important today, but will be even more important tomorrow. Is your business actively using social media to increase sales and grow? Have you been able to prove the ROI from social activities? Business 2 Community conducted some surveys and published these results in January 2016: 90% of young adults—ages 18 to 29—use social media.…

Successful social media campaigns examples!

It’s the shopping season and retailers faced intense competition to grab their customers’ attention. Who’s been doing a great job? What are some of our favorite campaigns? Here are three companies producing amazing results on Facebook, Pinterest and Instagram. Facebook Ads – Adore Me had incredible response to their Black Friday strategies Hate ‘em or love ‘em, Facebook Ads are very…

5 tips on running a successful social media campaign

According to a study conducted by “Staples”, the world’s largest office products company and second largest internet retailer, small business owners comprehend the importance of social media in engaging with customers and improving conversion but often lack the expertise of incorporating digital marketing resources into their businesses. In this article, you will learn 5 quick tips on how…

Seven social media mistakes you should avoid

Social marketing is booming and in the forthcoming years, almost every business will count on it as a channel for customer acquisition and retention. If you are a marketer or simply starting to market for your company, there are many important mistakes and pitfalls to avoid. Here are seven of them: Buying Fans and Followers It's all about quality and not quantity! While paying for extra…

How Voyager Social increased their workflow efficiencies using VBOUT

How Voyager Social increased their workflow efficiencies using VBOUT Host: Ryan Bogaardt - Success Manager at VBOUT Client: Richard Earls - CEO of Voyager Social Highlights Tell us a little bit about your business and what you do? We have the interesting position right now of being in the travel industry and for the last two years, it has been a pretty rough place to be. But…

Considering a MailChimp alternative?

Compare the key differences between VBOUT and MailChimp. Learn how both tools compare for email marketing and automation, social media management, landing pages, and other features as well as the pricing plans.