Seven social media mistakes you should avoid

Social marketing is booming and in the forthcoming years, almost every business will count on it as a channel for customer acquisition and retention. If you are a marketer or simply starting to market for your company, there are many important mistakes and pitfalls to avoid. Here are seven of them: Buying Fans and Followers It's all about quality and not quantity! While paying for extra…

How Voyager Social increased their workflow efficiencies using VBOUT

How Voyager Social increased their workflow efficiencies using VBOUT Host: Ryan Bogaardt - Success Manager at VBOUT Client: Richard Earls - CEO of Voyager Social Highlights Tell us a little bit about your business and what you do? We have the interesting position right now of being in the travel industry and for the last two years, it has been a pretty rough place to be. But…

4 Ways to Use Hashtags and Social Listening to Optimize User Engagement

In today's digital age, hashtags and social listening have become integral parts of our online interactions and marketing strategies. They are not just symbols preceded by a pound sign (#); they are powerful tools that can help marketers boost brand awareness, drive user engagement, and conduct effective social media monitoring. However, the effective use of hashtags and social listening is…

Considering a MailChimp alternative?

Compare the key differences between VBOUT and MailChimp. Learn how both tools compare for email marketing and automation, social media management, landing pages, and other features as well as the pricing plans.

5 Best Ways to Acquire Customers for Your eCommerce Business

In the fiercely competitive world of online marketing, 90% of new eCommerce businesses fail within the first 120 days of operation. This worrying statistic highlights the critical importance of effective customer acquisition strategies for enabling eCommerce growth. We understand the significant effort required not only to launch but also to build a customer base and increase online sales.…

5 Types of Influencer Marketing Campaigns (And Which Is Right for You)

The rise of influencer marketing over the past 15 years or so has been rapid and impressive, to the extent that today, it’s practically a given for niche influencers to get involved in every marketing campaign, especially if you’re looking to attract Gen Z customers. Recent research from the Social Shepherd reported that 36% of marketers believe that content created by influencers performs…

Test Page

VBOUT Is The Secret To Your Customer Service Success It's the difference between drowning in support emails, or answering 50% of support requests automatically. VBOUT Advanced Email and Automations Consolidated Marketing with AI Perfectly Priced World Human Support Easy Learning Curve Others Basic Emails and Automations Fragmented Tools or Bulky Very Expensive Low Quality…

The Role of AI in Customer Lifecycle Management

From awareness to retention and beyond, your customer lifecycle is a web of touchpoints and interactions. It’s up to you to guide customers toward loyalty through customer lifecycle management — the strategic process of optimizing customer experiences as they move along each stage. Manually, this is a complex task. But with AI, you can track and optimize your marketing, sales, and customer…

How to Use Short-Form Videos to Grow Your Followers

Our webinar entitled “How to Use Short-Form Videos to Grow Your Followers” delved into the dynamic era of short-form videos, a format that's not just buzzing with popularity but also proving to be a powerful tool for engagement and growth on social media. According to Statista, YouTube Shorts amasses an impressive 30 billion views daily. Moreover, short-form videos cater to the modern…

Measuring Marketing Success: Essential Guide to Profit and Loss Analysis

The pressure is on marketers to deliver profitable results. But are your marketing initiatives positively impacting your bottom line without incurring considerable expenses? If you’re unsure, it’s time to perform a profit and loss analysis. As well as communicating key financial insights — such as where your resources are being spent and where your income is generated — a profit and loss…