How to Create a Strong Content Marketing Strategy That Boosts Ecommerce Success
E-commerce was already growing quickly, but the COVID-19 pandemic pushed the growth into the stratosphere. As of April 2020, e-commerce had a 129% year-over-year growth rate, and that number only continued to soar throughout the year.
This is great news for any e-commerce company, but to take advantage of these trends it’s essential to create a broad content marketing strategy to capture…
V-cast: $1M in YRR from paid ads and content marketing – Slidebean
V-cast with Slidebean:
$1M in YRR from paid ads and content marketing Host: Richard Fallah, CEO at VBOUT.
Guest Speaker: Jose 'Caya' Cayasso, CEO at Slidebean/FounderHub. TEDx Speaker. 500 Startups Alum. 40-under-40. Highlights In this episode, we interview Caya (Jose Cayasso) from Slidebean.com. He shares his experience on how he's grown his company to $1M in YRR and 25 employees…
Content marketing success
"More content is being created in 48 hours than what was produced from the beginning of time until 2003." -Eric Schmidt. It's no surprise that many companies struggle to engage in this saturated environment. In this webinar, we'll teach you why content marketing is still relevant and best practices to make sure you're getting a solid ROI on your efforts.
View the presentation…
9 tips for optimizing your video marketing content
Chances are, that if you’ve had an online presence at all in the past year, you’ve come across a great deal of videos from a variety of different brands and individuals alike. This is not by any coincidence. The number of internet users watching videos daily is on the rise and is taking up an increasing portion of all of the media shared online. It is predicted that videos will make up a…
Digital marketing trends for 2018: Micro-scale & richer content
There has never been a more exciting time for brands to jump into the digital marketing arena than now. Any strong digital marketing strategy will need to take into account upcoming trends as we head into 2018. Adapting to these changes will assure that you are not left in the dust, as online audiences grow exponentially each year.
For 2018, it’s true that there are innovative, new…
How to Implement Zero-Party Data Strategies in Marketing Automation
Customers don’t want to feel watched. They want to feel understood.
Thankfully, zero-party data gives you the information you need to support them in a more tailored way.
This kind of data isn’t tracked behind the scenes. It’s shared directly from your customers — willingly. They tell you what they’d like, want, and how they prefer to hear from you.
In a world where privacy matters more than…
[Podcast] How to Create Content So Good People Would Pay for It
How to Create Content So Good People Would Pay for It Host: Richard Fallah: CEO @ VBOUT
Guest Speaker: Udi Ledergor: Chief Evangelist at Gong.io Highlights Content competes for attention like never before. Most of it is forgettable, recycled, and safe — which is exactly why it fails. In a recent session, former Gong CMO and Courageous Marketing author Udi Ledergor shared how to…
5 Ways Digital Marketing Drives More Customers to Your Website
It has become obvious that building an effective marketing lies most in combining several channels VS using one channel. Social media, search engines, and email all function better when they are part of a connected strategy that builds trust and brings people back to your business.
According to Statista, businesses that rely on multiple channels notice up to 250% more engagement than those…
How to Avoid the AI Tone Trap in Your Marketing
Writing at scale used to mean giving up some of your personal touch. Then AI came along, and it seemed like you could finally have both speed and quality. You could send more messages, write faster, and reach more people in less time.
But then something felt off. The tone didn’t sound like you. It felt hollow. Too polished. Or maybe too distant. That kind of disconnect affects more than…
The Complete Guide to Marketing Automation for Agencies: Scale Smarter, Not Harder
What Is Marketing Automation for Agencies? Marketing automation consists of using software to automate repetitive marketing tasks such as email campaigns, social media posts scheduling, drip campaigns, AI chatbots, reports, etc… across multiple clients.
Digital agencies manage numerous clients and campaigns, therefore automation ensures efficiency and consistency; 76% of companies using…