Top 10 considerations for choosing an email marketing tool

There are dozens of email marketing tools on the market today. They offer a great variety of features and packages which can make it confusing when searching for the right one for your business. To help you choose the right tools for you, we put together a list of the 10 most important considerations for email marketing platforms. 1. Number of contacts/lists you can add to the system There…

2016 digital marketing trends

It was a fascinating 2016 in more ways than one! But, we are going to share the changes that shaped the marketing landscape. VBOUT has put together an infographic that highlights the biggest trends that shaped marketing in 2016. Take a look and let us know how these trends impacted your marketing plans.

Webinar: Video marketing to drive business growth

DID YOU KNOW A VIDEO IN AN EMAIL CAN INCREASE CLICK THROUGH RATES BY 200-300%? Most marketers are aware of the importance of video and the intense rate at which it is becoming the most important content. The rise of smartphones and faster data speeds have all led to an increase in accessibility and the data shows that people prefer videos more than other content. Is your video strategy…

Unlock the power of email marketing

DO YOU KNOW THE SECRETS TO INCREASING LEADS WITH EMAIL MARKETING? Against all odds, or logic, email marketing is still the king of content marketing. When the average professional gets over 100 emails daily, how could this be? Have a look at this statistic from Campaign Monitor in 2016: Email marketing has a 3800% ROI with a return of $38 for every $1 spent. Something is going right…

Top 10 marketing automation benefits

Are you looking for marketing automation? In this infographic, you will find out 10 major benefits that companies get from using marketing automation.

Mobile marketing in 2016

Mobile activity has exploded and is constantly evolving. From the introduction of the smart phone, to tablets, and upcoming devices likes watches, marketers need to stay on top of trends. We have reached a tipping point where people are viewing some content on mobile more than desktop, like emails. In this webinar, we go over trends and strategies to help marketers maximize their effectiveness…

Sales benefits from marketing automation [Infographic]

According to AdAge, 93% of all CMOs are under more pressure to deliver measurable ROI (return on investment.) Even as the amount of data from digital marketing intensifies, proving the direct impact on revenue is still a challenge for many marketers. Among the tools marketers use to show ROI, marketing automation is growing in popularity because it is incredibly effective. Not only can you use…

Top tools in digital marketing for 2016 [Infographic]

We've put together a handy tool-kit for you to learn about a few of the best tools on the market to address some of your needs in 2016. Several of these have been around a while and are well known, and some are just being introduced to the market and are worth looking into. What are some new tools you are looking to incorporate into your marketing work in 2016? What are some of the tools you…

Five top digital marketing trends In 2016

Digital marketing is a fast paced environment with constantly changing technologies and techniques. Developing successful campaigns, measuring success, and engaging customers requires marketers to continually shift strategies and adopt new tactics. To help you plan a successful 2016, we analyze five of the emerging trends and explain some ways to incorporate this in your planning for the year.…