What’s BIMI? – What it means for email marketers and its impact on deliverability
As fraud, phishing and spoofing are getting more and more common, recipients are becoming worried about the emails that get delivered to their mail inbox on a daily basis.
According to Retruster, 60% of Americans state that they or their family members have fallen victims of email scamming.
As a result, to stimulate email protection and minimize such acts, a new layer of protection has…
Simple whitepaper download Funnel
Simple whitepaper download Funnel Check our review of this whitepaper download funnel by Anodot.
We analyze their Facebook Ad (with retargeting) --- Landing page (cookied form) ---Thank you page --- 1 email automation.
We will uncover their layouts, copy, attribution and the technology behind the email.Overall, they created a good ad although it was lacking a little bit more…
Email marketing benchmarks and future trends
In this webinar, we discuss the latest email marketing benchmarks and the future trends that you need to leverage in order to build a more effective email marketing strategy.
Below are the main highlights:
The major 6 trends that your business should start focusing on.
The impact of COVID on email marketing overall as well as certain industries like Travel, Brick & Mortar, Food &…
7 PPC hacks every digital agency must try in 2021
Digital marketing has taken business advertising by storm in the modern world. For most companies, the advertising model is designed to boost traffic, increase conversion rates, and build brand recognition, all the while maintaining a fixed budget. This can be achieved perfectly through a PPC campaign.
PPC or pay-per-click is a digital marketing strategy that involves a contract between an…
Analyzing Asana’s Facebook funnel campaign
Analyzing Asana's Facebook funnel campaign We analyze Asana’s signup funnel from their current Facebook campaign.
We dive into the ad, landing page, email follow up and explain the best practices that they’ve done for each marketing touchpoint, as well as the areas that they could have done for improvement.
We also discuss attribution and why it’s important in analyzing the funnel’s…
Analyzing a 3 step demo booking funnel
Analyzing a 3 step demo booking funnel We analyze Conversionly 3 step bookademo funnel.
Facebook ad (well done on ad rotation)
Page 1 (Training signup form)
Page 2 (free video and demo booking option)
Page 3 ( Embedded Calendar booking)
4 emails in one week with CTA to page 2 (free video and demo booking option)
Bad job on attribution
Find out how they did on…
How to optimize your marketing campaigns with first-party cookies
With the death of third-party cookies and the evolution of data privacy and legislations such as GDPR and CCPA, companies need to be aware of these updates in order to future-proof their technology.
As a result, companies should rely instead on first-party cookies to track their user activities from the cookies created on their own domain.
First-party identity resolution, or the ability…
Analyzing 3-step funnel for selling coaching to CPAs and financial advisors
Analyzing 3-step funnel for selling coaching to CPAs and financial advisors Credits to Elite Resource Team for putting this funnel together.
In this session of Rip a funnel Tuesday, we will analyze Elite Resource Team funnel for selling coaching to CPAs and financial advisors.
We discuss the guided landing pages flow, email automation, attribution and more.
Breaking down a pre-recorded webinar funnel – by Danmartell
Breaking down a pre-recorded webinar funnel - by Danmartell We go deep into the ad copy, landing pages, success pages, email flow (and all the good stuff that goes along with it), attribution and much more.
We will also summarize and score the overall user experience from a campaign that we randomly pick online.
Great work from Dan Martell (SaaSS growth consultant) on his…
Understanding first-party cookies and attribution models
In this webinar “Understanding first-party cookies and attribution models, you will learn:
Why first-party cookies are becoming more important for marketers and advertisers
Difference between first-party and third-party cookies
Why third-party cookies are dying
Marketers and advertisers future concerns
Benefits of first-party cookies and how you can leverage them to exceed…