8 quick tips to create awesome Black Friday and Cyber Monday deals that boost your sales

Black Friday and Cyber Monday are two of the biggest shopping days in the United States. Since billions of dollars are spent online and offline, big and small retailers take advantage of those 2 days to drive sales and revenue by offering special discounts and flash offers. Here are 8 quick tips on how to create effective Black Friday and Cyber Monday offers to your consumers: Offer a…

4 ways to use hashtags to optimize user engagement

Using hashtags is a very powerful technic done by marketers to drive user engagement and boost brand awareness. People use them to gather user feedback, for voting, tracking trends and topics as well as scouting for new opportunities. While it is super easy to use hashtags inside your posts, this technic is often misused and sometimes even trigger negative influence on the user's brand…