Webinar: Social media marketing

IS YOUR SOCIAL MEDIA INCREASING YOUR SALES? Social is important today, but will be even more important tomorrow. Is your business actively using social media to increase sales and grow? Have you been able to prove the ROI from social activities? Business 2 Community conducted some surveys and published these results in January 2016: 90% of young adults—ages 18 to 29—use social media. 1/3 of…

10 digital marketing trends for 2019 you should know

As digital trends evolve every year, marketers should always be aware of the changes in order to easily adapt with emerging technologies and stay ahead in the market. This will help them gain a competitive edge and become able to develop new ways to grow their businesses, generate leads and improve the relationship with their existing customers. Based on the digital marketing trends article that…

In-house vs agency marketing: Which one is best for you?

During a certain period in a business’s life, the inevitable question will pop-up: in-house or agency marketing? First of all, there is no right or wrong. The answer depends on a variety of factors directly related to your business, and where you’re looking to take it in the future. Let’s break it down: in-house marketing involves people paid by your company, who work exclusively for your…

20 inspiring digital marketing experts that you need to know

Most people are quick to associate power with a famous last name and an over-a-billion dollar net worth; think Musk, Bezos, Gates, Zuckerberg. While successful marketers always have a solid social media presence, the gravity of their work translates into the success of multiple brands, as opposed to an individual one, over a variety of industries. Our list below depicts names that are not…

11 things to consider when working with social media influencers

Over the past few years, influencer marketing has become an integral part of any (and all) social media campaigns. Brand advocates and niche promoters, influencers are individuals with successful social media accounts — often with thousands or even millions of followers — who have an impressive engagement rate. With an extensive reach and a community of committed followers, these…

The best times to post on social media

Each social media platform is a force in constant flux. While there is always a “best” time to schedule a post, note that there is not necessarily a “perfect” time. There is no magic, mathematically-sound formula that will send traffic speeding your way. There are, however, a number of studies that gather enough data to give some needed answers towards building a proper…

VBOUT #2 free marketing automation platform

VBOUT has been ranked as one of the best free marketing automation tools on G2 Crowd. Actually, in second place right after Hubspot. Based on a report gathering genuine end users experiences and reviews, VBOUT earned the highest position among all other platforms for: Lead scoring CRM integration Analytics and reporting These functionalities came on top of other great features that VBOUT has…

Valentine’s Day marketing ideas to grab customers’ attention

Love is a multi-billion dollar industry. With the total consumer spending sitting at an impressive $18.2 billion in 2017, Valentine’s Day has become an essential holiday for businesses both big and small. With the average consumer spending approximately $136.57 on gifts and tokens of affection—and with that number projected to rise in the coming years—it’s time to turn those haphazard,…

9 tips for optimizing your video marketing content

Chances are, that if you’ve had an online presence at all in the past year, you’ve come across a great deal of videos from a variety of different brands and individuals alike. This is not by any coincidence. The number of internet users watching videos daily is on the rise and is taking up an increasing portion of all of the media shared online. It is predicted that videos will make up a total…