Marketing automation for ecommerce: 10 workflows to use
It’s no doubt that every ecommerce business has a lot of data to manage and organize: customer’s last purchase date, number of abandoned shopping carts, customers who have not engaged with your brand for more than 3 months, highly engaged contacts and the list goes on…
It’s almost impossible to communicate with all of these customer groups manually. This is why marketing automation has…
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30 YouTube statistics that you may find useful
There might be a difficulty recalling what was in the pre-YouTube era. The channel seems like it has been existing for a very long time and the reason is its popularity and persistent increased usage ever since it was created. YouTube was created in February 2005 and the first video titled “Me at the zoo” was uploaded on April 23rd of that year, showing a young guy talking about the…
35 landing page examples you should never miss
Landing pages are web pages that users land on by clicking on a search result, an online advertisement, link on a website, social media or email campaign. Landing pages are built for a specific or a single conversion objective and with one business goal in mind. For instance, if you’re creating a landing page to capture leads for an ebook that you’ve published, your primary goal is to drive…
10 digital marketing trends for 2019 you should know
As digital trends evolve every year, marketers should always be aware of the changes in order to easily adapt with emerging technologies and stay ahead in the market. This will help them gain a competitive edge and become able to develop new ways to grow their businesses, generate leads and improve the relationship with their existing customers.
Based on the digital marketing trends article…
How to create landing pages that convert
It’s happened to every marketer. After spending months crafting the perfect marketing campaign, the traction you were hoping for isn’t there. In a post-mortem, you notice a disastrous conversion rate. The truth is, your landing page wasn’t up to par-- or not existent at all. This is a mistake that beginners learn to overcome really quickly. Optimizing landing pages is critical to boost your…
10 effective ways to generate leads using YouTube
While YouTube is a fun way to scour for the internet’s most viral videos, it’s also a powerful way to disseminate your brand’s message. With over 1.5 billion monthly active users, the platform’s reach is second only to Facebook. In regards to video, however, YouTube is still the reigning king of content. While its business-oriented functions are less clear-cut than say, LinkedIn, YouTube has…
18 effective ways to grow your business with Facebook
With over 2.13 billion active monthly users worldwide, Facebook remains the most popular social media platform year after year. And while the beginning of 2018 has seen the network’s trust put into question amid a large-scale data breach, projections still see Facebook’s user base increasing well into 2019. In short, Facebook remains an unbeatable force in the digital (and social) sphere.…