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6 highly effective tips for running a holiday campaign in 2020

2020 may not be the year we had all planned, but online shopping behavior remains strong. In Q2 of 2020, US ecommerce sales increased over 40%, with a record $1 in every $5 spent online. What does that mean for your business? It means for this holiday season, you need to be prepared in order to gain a slice of the consumer spending pie.  If you’re starting to think about your holiday…

5 ways to personalize your email campaigns

Talk to any serious digital marketer, and they will tell you the power of personalization in your email marketing campaign. Over 86 percent of marketers have seen a measured improvement from personalized email campaigns. While some key companies have reported as high as a $20 return on every $1 spent on personalized email campaigns. However, not every marketer is good with email campaign…

Data protection agreement

Thumbnail Image Source: Any IP Ltd Appendix A Data Protection Agreement 1. Introduction 1.1 This agreement related to processing of personal data (the ”Data Processor Agreement”) regulates VBOUT Inc., a Delaware corporation established on May 29, 2014 and existing under the laws of the State of Delaware, registered under No. 55418-16 (the ”Data Processor”) processing of personal…

Strategies for growing your online customer base

The internet is reshaping how customers and companies alike think about business. For consumers, who are projected to complete 95% of all purchases online by the year 2040, the world-wide-web provides new avenues for connecting with companies. At the same time, businesses are allocating more resources that aid them in accommodating an online audience, which is indicative of the growing market…

4 ways that SEO will benefit your E-commerce business

SEO (Search Engine Optimization) is one of the most underrated tools available for e-commerce business owners. In fact, not having an SEO strategy is up there with the top mistakes made by e-commerce businesses, along with choosing the wrong platform, overusing pop-ups, and not having a mobile friendly site. Full disclosure, SEO is not a tool that will bring you overnight success. It…

5 Marketo alternatives you should consider in 2024

Marketo, a platform co-founded by Phil Fernandez, David Morandi, and Jon Miller in 2006, was originally designed to serve as an enterprise solution, tailored to meet the needs of marketing experts. The primary focus of Marketo has been on account-based marketing, covering a broad spectrum of marketing avenues such as email, mobile, social media, digital ads, web management, and analytics.…

V-cast: Optimizing Return on Ad Spend (ROAS)

V-cast with Thece.co: Optimizing Return on Ad Spend (ROAS) Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Zachary Rozga, founder and CEO at the Thece.co Highlights In this Vcast, we interviewed Zachary Rozga, founder and CEO at the Consumer Engagement Company, whose major function is to guarantee and boost engagement in the marketing and advertising efforts. The most area…

V-cast: How this startup grew to 200+ employees worldwide

V-cast with AB Tasty: How this startup grew to 200+ employees worldwide Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Alix de Sagazan, CEO of AB Tasty Highlights In this Vcast, we interviewed Alix de Sagazan, CEO of AB Tasty, a market leader in the customer conversion optimization space that helps companies with experimentation and personalization, drive fast revenue generation…

Ecommerce

Integrate your ecommerce in minutes Integrate your ecommerce in minutes Monitor all your shopper’s activities Monitor all your shopper’s activities Run powerful automations Run powerful automations Track your KPIs Integrate Payments with Advanced E-commerce Tracking Track your KPIs…