Analyzing a Great Course Funnel

Analyzing a Great Course Funnel Check out this great course funnel​ by Aaron Fletcher from Launch Maps at GrowthWorks. Below are the marketing campaigns and materials they’ve used to build a solid funnel: Facebook Ad 2 landing pages (Free course offer) 1 Facebook group Gated course pages 12 email sequences in 1 week Facebook bot Solid attribution We analyze their…

What is a BIMI record – All you need to know

What is a BIMI record - All you need to know Why you need to add a #BIMI record in 2021 to your DNS if you are sending out emails (marketing or transactional)? BIMI is a recent addition to email DNS authentication, to help ESPs (email service providers like Gmail, Yahoo, etc...) authenticate your brand and add your logo beside your subject lines. This video covers everything you need to…

Meeting scheduling calendar

Schedule your appointments faster without all the back-and-forth emails. Share a link that gives contacts the power to choose a time that works for everyone. This works with Google Calendar and is fully integrated with your marketing account. This allows you to book meetings with less hassle and boost productivity. 1. Full integration Fully integrated with your VBOUT contact data…

How LT Commercial streamlined lead generation with VBOUT

How LT Commercial streamlined lead generation with VBOUT Host: Brooks Van Norman - Success Manager at VBOUT Client: Leslie Tram - Co-Founder and CEO of LT Commercial Group Highlights Can you tell us about the success you’ve been having with the VBOUT system? I do commercial real estate within our brokerage firm and we have a few different divisions. The problem is when you…

VBOUT – WSI | Latest feature releases and updates

VBOUT has announced the release of their "Lead generation and marketing automation masterclass" available exclusively to WSI partners for free using code: COURSEFIEND2020  ($3,000 for public). Additionally, they have launched the following features: 1. Attaching campaign group to a plan Create a group of assets, example 2 landing pages, 3 workflows and 3 templates, then deploy them on…

6 highly effective tips for running a holiday campaign in 2020

2020 may not be the year we had all planned, but online shopping behavior remains strong. In Q2 of 2020, US ecommerce sales increased over 40%, with a record $1 in every $5 spent online. What does that mean for your business? It means for this holiday season, you need to be prepared in order to gain a slice of the consumer spending pie.  If you’re starting to think about your holiday…

5 reasons longer blog posts are best to generate leads

As a content marketer, you probably know how crucial regularly posting content for your company’s blog is. You know that it is quite a resource to generate leads. You also recognize that the blog posts should be of quality too. But, have you ever considered their length before?  On average, just %18 of companies’ blog posts are over 750 words, and the average word count of content that…

How to make a customer feel like your friend

Successful customer acquisition and retention are processes that consist of several important steps. From creating a buyer persona and purposeful targeting to personalizing your email campaigns, there is a lot that can be done to attract new clients and keep the loyal ones happy. That begin said, it’s important to remember that even the best of strategies can fail if you don’t address…

V-cast: How Mention grew into a household brand

V-cast with Mention: How Mention grew into a household brand Hosts: Hanna Teklit: Product Marketing and Innovation Lead @ Sparkfund Shawn Goldsmith: CEO @ Markarie Richard Fallah: CEO @ VBOUT Guest Speakers: Jordan Pinzolo: Head of Sales @ Mention Anna Willems: Lead Growth Manager @ Mention Highlights Jordan, can you please give us a very quick introduction…

Win back your customers with re-engagement automation

Every ecommerce business has a percentage of inactive email subscribers within their lists. To revive their interests and convert them into active customers, many ecommerce companies consider re-engagement emails in their marketing strategy. Known as “win-back” emails, re-engagement email series are proven to reactivate dormant subscribers and allow owners to take advantage of a massive…