How to know it’s time to update your landing page

In an ever-changing digital marketing landscape, there is no universally easy way to ensure success. Indeed, search engine algorithms change, which directly impacts Search Engine Optimization (SEO) best practices. Information becomes outdated, trends emerge and dissipate, and customer perceptions and expectations shift. In that regard, too, landing pages don't exist in a vacuum; rather,…

B2B SaaS Book a Demo Funnel

B2B SaaS Book a Demo Funnel Demo booking is a must have funnel for mid to high touch B2B SaaS Products. In this video, we share with you Emotive.io 's marketing funnel and all its parts: - 1 Facebook lookalike retargeting ad - 1 Facebook enriched data warm retargeting - Great UTM tagging - 1 Landing page (in this case it was the default homepage) - 1 Chili piper calendar booking - 1…

B2B SaaS Funnel Breakdown – Miro.com

B2B SaaS Funnel Breakdown - Miro.com We discuss the marketing funnel of Miro.com, a great mind map tool for teams. In this funnel, we analyze their free trial offer, the Facebook ad with retargeting and proper UTM tagging, their landing page and the email automation flow that they crafted after signing in for their offer. Generally, they did well on the ad copy, landing page and drip…

FoundersCard Checkout Funnel

FoundersCard Checkout Funnel In this video, we analyze the marketing funnel of FoundersCard, an organization, which has grown to over 50K entrepreneurs around the world and whose main function is to reward companies’ founders as well as partners by providing their members with high value benefits. We discuss their funnel end-to-end, starting from their ad copy that they published on…

Analyzing a Great Course Funnel

Analyzing a Great Course Funnel Check out this great course funnel​ by Aaron Fletcher from Launch Maps at GrowthWorks. Below are the marketing campaigns and materials they’ve used to build a solid funnel: Facebook Ad 2 landing pages (Free course offer) 1 Facebook group Gated course pages 12 email sequences in 1 week Facebook bot Solid attribution We analyze their…

What is a BIMI record – All you need to know

What is a BIMI record - All you need to know Why you need to add a #BIMI record in 2021 to your DNS if you are sending out emails (marketing or transactional)? BIMI is a recent addition to email DNS authentication, to help ESPs (email service providers like Gmail, Yahoo, etc...) authenticate your brand and add your logo beside your subject lines. This video covers everything you need to…

Meeting scheduling calendar

Schedule your appointments faster without all the back-and-forth emails. Share a link that gives contacts the power to choose a time that works for everyone. This works with Google Calendar and is fully integrated with your marketing account. This allows you to book meetings with less hassle and boost productivity. 1. Full integration Fully integrated with your VBOUT contact data…

How LT Commercial streamlined lead generation with VBOUT

How LT Commercial streamlined lead generation with VBOUT Host: Brooks Van Norman - Success Manager at VBOUT Client: Leslie Tram - Co-Founder and CEO of LT Commercial Group Highlights Can you tell us about the success you’ve been having with the VBOUT system? I do commercial real estate within our brokerage firm and we have a few different divisions. The problem is when you…

VBOUT – WSI | Latest feature releases and updates

VBOUT has announced the release of their "Lead generation and marketing automation masterclass" available exclusively to WSI partners for free using code: COURSEFIEND2020  ($3,000 for public). Additionally, they have launched the following features: 1. Attaching campaign group to a plan Create a group of assets, example 2 landing pages, 3 workflows and 3 templates, then deploy them on…

6 highly effective tips for running a holiday campaign in 2020

2020 may not be the year we had all planned, but online shopping behavior remains strong. In Q2 of 2020, US ecommerce sales increased over 40%, with a record $1 in every $5 spent online. What does that mean for your business? It means for this holiday season, you need to be prepared in order to gain a slice of the consumer spending pie.  If you’re starting to think about your holiday…