Social Media Marketing Strategies: Examples and Tactics for Driving Engagement and Conversions

Social media marketing, also called SMM, is the practice of connecting with your target audience through social media channels — think of brands promoting their products, creating content, or running ads on LinkedIn, Instagram, Facebook, Snapchat, etc. In today's day and age, SMM is especially important considering the following: 5.85 billion people are expected to join social media…

Measuring Success in Lead Management: Metrics to Track and Improve

In today's competitive business landscape, effective lead management is essential for generating revenue and driving business growth. However, simply generating leads is not enough – it's equally important to track and measure the success of your lead management efforts to ensure that you are making the most of your resources and maximizing your results. This is where metrics come in. By…

Connect VBOUT with Make

Make overview Using VBOUT - Make integration, you can connect VBOUT with any of your preferred third-party apps and create your workflow automations without the need for any technical or coding skills. With the variety of triggers and actions, below are some examples that you can do: When an email campaign is created and sent via MailChimp -> Create a new social media post on VBOUT…

Affiliate Program

Affiliate Program Make $$$ while spreading the word about VBOUT's awesome services. Get Started Book a Partnership Call How VBOUT's Affiliate Program Works Join the program To join the VBOUT affiliate program, simply create a referral partner account by clicking here and activate your referral link from the referral…

The most effective ways to renovate outdated email marketing campaigns in 2022

Email marketing is by far one of the most effective types of digital marketing. In fact, the email open rate across all industries is 19.8% with a click-through rate of 11.3%. These numbers are quite impressive and show just how much engagement a well-designed email marketing campaign can get. The keyword here is “well-designed”. If your email strategy is outdated, you might be seeing…

10 Top Sales Funnel Examples you Simply Must See in 2022

What is a sales funnel? A sales funnel is the path that turns potential leads into customers. A lead enters the funnel when they learn about your brand and exits when they buy something. The most important part is to know how to properly craft the funnel; it starts with determining the main elements required for each stage of the funnel, from the awareness stage, to the consideration…

10 marketing attribution models to better map your customer journey

The importance of marketing attribution is to study how customer touchpoints drive conversions. It measures each channel effectiveness and assigns credits to the touchpoints that lead the customer to convert. This allows marketers to better map their customer journey and optimize their marketing campaigns. Below are the basic 10 marketing attribution models. First Touch…

DIY Marketing Tips for Small Business Owners

Marketing a small business isn’t cheap, and few entrepreneurs have the budget to build a marketing department when they’re just starting out. And since the cost of startup branding services could range from $5,000 to $20,000 or more, many aspiring entrepreneurs can’t afford to hire freelancers or agencies when developing their brand messaging or using different marketing channels to promote…

How To Adapt Your Marketing Strategy For The Rest Of 2022

A good marketing strategy is critical for the success of your company. Since 2020, marketers have rapidly changed strategies to adapt to new consumer behaviors induced by the global pandemic. Since the beginning of 2022, marketers have focused their efforts on digital strategies such as short-form video marketing, influencer marketing, virtual events, augmented reality and virtual reality…

How Needham Solutions grew their agency while improving client’s results

How Needham Solutions grew their agency while improving client’s results Host: Brooks Van Norman – Success Manager at VBOUT Client: Cameron Needham – Founder and CEO of Needham Solutions, LLC Highlights Tell us a bit about you and what your business is about? Needham solutions is a true one stop shop. We are a full service, marketing, design, technology and promotions…