7 ways to use smart popups to increase your email subscribers

Competition for e-commerce sites is steadily increasing. As a result, online retailers need to use effective techniques to convert visitors into email subscribers and then into customers. When browsing the web these days, it is hard not to notice pop-ups being used on many websites. There are many types, from simple pop-ups that appear as soon as you open a page, to those that suddenly…

Differences between traditional marketing and growth hacking

What is growth hacking? Growth hacking is a technique all marketers should consider using. Companies like Facebook, Twitter and LinkedIn have used growth hacking to gain incredible numbers of users and loyal communities. Originally, growth hacking helped lean start-ups increase profits in relatively short periods of time. The benefits however, can also increase the effectiveness of larger,…

Five inbound marketing practices you should know

Inbound marketing has become the most effective way to maintain your customers, strengthen your brand image and increase return on investment. While there are many technics for inbound marketing  here are five practices that are proven to work wonders when properly implemented Create Great Content Blogging is the most critical aspect of inbound marketing. It is that first layer of trust…

10 Top Sales Funnel Examples you Simply Must See in 2022

What is a sales funnel? A sales funnel is the path that turns potential leads into customers. A lead enters the funnel when they learn about your brand and exits when they buy something. The most important part is to know how to properly craft the funnel; it starts with determining the main elements required for each stage of the funnel, from the awareness stage, to the consideration…

Six Common Conversion Obstacles That Are Surprisingly Easy to Solve

Back in August 1994, the first online retail transaction took place, marking the birth of a new era of shopping. Fast forward to 2021, and there are more than 2 billion digital shoppers worldwide. This ecommerce revolution is underway, even as we speak. It’s predicted that by 2040, as much as 95% of all purchases will be made online. This is great news for your online store, as this…

Privacy Policy

Privacy policy Effective as of 27 June, 2018 Last modified: August 20, 2020 1. Introduction VBOUT (“we”, “us”, or “our”) provides a marketing, social media and analytic platform through a Software as a Service (SaaS) model. At VBOUT the privacy and security of our customers, third parties and visitors are of paramount importance. This Privacy Policy (“Policy”) explains how VBOUT…

5 Marketing Alternatives to User-Tracking Browser Data

Data tracking is the best way to get user-driven insights required for efficient optimization of the site, fixing possible bugs, and running marketing campaigns. Formerly, the most popular approach in the context of ads generating was third-party cookies. Advertisers track browsing activities to understand UX better and determine users’ habits and preferences. In this way, user-tracking…

5 ways to measure your Instagram marketing results

With its large number of users, Instagram has become an inevitable tool in any digital marketing agency repertoire. However, it is essential to revise your marketing strategy often and thoroughly. It is the only way to be able to really take full advantage of it and get the most significant return on investment, be it for organic or paid posts. The key to knowing in which direction you should…

5 reasons longer blog posts are best to generate leads

As a content marketer, you probably know how crucial regularly posting content for your company’s blog is. You know that it is quite a resource to generate leads. You also recognize that the blog posts should be of quality too. But, have you ever considered their length before?  On average, just %18 of companies’ blog posts are over 750 words, and the average word count of content that…

Top qualities every digital marketing agency must have

If you’re looking to hire a digital marketing agency, you can expect to pay around $5000 to $13,000 a month to develop a strong online presence.  This may sound like a lot until you break down how much work is required. And, in the long run, if your marketing is done well, this will convert to a decent cost of sale.  Digital marketing is continuously changing at a rapid pace. To attract…