7 Ways to Harness the Power of Marketing Analytics to Grow your Business
If you're like most business owners, you know that marketing is essential to your success. But what many business owners don't know is how to use marketing analytics to hone their campaigns and grow their businesses.
Marketing analytics can help you measure the performance of your campaigns, understand your audience, and make data-driven decisions about where to allocate your resources.…
How VerveVideos Achieved a 139% increase in Lead Generation Using VBOUT
You must have heard the saying that goes, “work smart, not hard.”
This saying perfectly represents what VBOUT, a marketing automation software, is all about. Before delving into the details of how their services benefited an animated explainer video company, let’s answer a couple of questions. What is automation software? An automation software is a type of program that reduces the…
VBOUT Recognized in GetApp’s Midyear Report for Top Marketing Software
VBOUT is thrilled to announce its recognition as a Top Marketing Software by GetApp in its flagship 2022 Midyear Report. GetApp is a leading company that helps businesses navigate their software buying journey.
This report includes all the top-rated products that are consistently featured in GetApp’s Category Leaders reports for Marketing and related categories released over the first half…
10 marketing attribution models to better map your customer journey
The importance of marketing attribution is to study how customer touchpoints drive conversions.
It measures each channel effectiveness and assigns credits to the touchpoints that lead the customer to convert.
This allows marketers to better map their customer journey and optimize their marketing campaigns.
Below are the basic 10 marketing attribution models.
First Touch…
Six Common Conversion Obstacles That Are Surprisingly Easy to Solve
Back in August 1994, the first online retail transaction took place, marking the birth of a new era of shopping.
Fast forward to 2021, and there are more than 2 billion digital shoppers worldwide. This ecommerce revolution is underway, even as we speak. It’s predicted that by 2040, as much as 95% of all purchases will be made online.
This is great news for your online store, as this…
How Needham Solutions grew their agency while improving client’s results
How Needham Solutions grew their agency while improving client’s results Host: Brooks Van Norman – Success Manager at VBOUT
Client: Cameron Needham – Founder and CEO of Needham Solutions, LLC Highlights
Tell us a bit about you and what your business is about?
Needham solutions is a true one stop shop. We are a full service, marketing, design, technology and promotions…
What is Marketing Automation
Table of Content
What is Marketing Automation?
How Does Marketing Automation Work?
What are the Benefits of Marketing Automation?
Getting more tasks done in less time
Tracking and Optimizing User Engagement
Improving Lead Conversion
Providing Smooth Omnichannel Experiences
What is the ROI for Marketing Automation?
Get the Most Out of Your Budget
Grow Revenues Faster
Boost Team…
Best Practices for SMS Marketing
There are ample reasons to consider alternative marketing platforms and channels in 2022. To name but a few, we might cite the pandemic’s effects on the modern customer’s behaviors and journeys, the eclipse of third-party cookies, and the ever-changing search engine algorithms.
Some marketers have been turning to the tried-and-tested alongside the new and bold SMS marketing practices among…
Privacy Policy
Privacy policy Effective as of 27 June, 2018
Last modified: August 20, 2020 1. Introduction
VBOUT (“we”, “us”, or “our”) provides a marketing, social media and analytic platform through a Software as a Service (SaaS) model. At VBOUT the privacy and security of our customers, third parties and visitors are of paramount importance. This Privacy Policy (“Policy”) explains how VBOUT…
Strategies to boost the visibility of your eCommerce store
Ecommerce is an ever-growing industry. It is estimated that there are between 12 and 24 million eCommerce stores in the world. As we can see, the competition is fierce.
It is not enough to simply create your eCommerce website and expect your business to grow on its own. You need to use any means necessary to boost the visibility of your eCommerce store.
To help your business succeed, we…