VBOUT July-August feature release
New logo, Email Inbox Preview and Enhanced Analytics are rocking your dashboard while you might be planning an awesome vacation.
Here is a quick rundown of this HOT release: 1. Enhanced Reporting We know that reporting is key to your success, we also know it can be time consuming, this is why we added the ability to create multiple reports, customize and personalize each, then deliver…
Manipulating shortcodes – supercharge your personalization
Personalizing your emails and landing pages is super important. Vbout gives you the ultimate flexibility when adding shortcodes to your campaigns or landing pages, ensuring you control what the user sees and what to fall back on when values are missing. Here are some helpful syntax come handy when targeting lists with varied data format. some examples, full name in one field, missing names and…
Growth hacking perspectives from a funded startup
Growth hacking has been a hot trend for several years now. The benefits are clear, as the companies who do it well have displayed the impact on revenue a great growth hacking plan can have. Despite all the talk about growth hacking, there is still a lot to learn about how to do it properly. If you look up the definition of growth hacking on Wikipedia it says:
So, this sounds simple…
Five top digital marketing trends In 2016
Digital marketing is a fast paced environment with constantly changing technologies and techniques. Developing successful campaigns, measuring success, and engaging customers requires marketers to continually shift strategies and adopt new tactics. To help you plan a successful 2016, we analyze five of the emerging trends and explain some ways to incorporate this in your planning for the year.…
Shake Shack digital marketing analysis
Shake Shack is a popular American burger chain created in 2004 that has experienced incredible growth. The franchise, a public company since 2014, has become one of the top 10 fastest growing chains in America with 63 branches worldwide. It is widely known for infamous long lines, high quality burgers and tasty custards. The most interesting aspect of Shake Shack’s growth is that the company…
Differences between traditional marketing and growth hacking
What is growth hacking? Growth hacking is a technique all marketers should consider using. Companies like Facebook, Twitter and LinkedIn have used growth hacking to gain incredible numbers of users and loyal communities. Originally, growth hacking helped lean start-ups increase profits in relatively short periods of time. The benefits however, can also increase the effectiveness of larger,…
Marketing Structures Supported in VBOUT
VBOUT offers two marketing solutions that support almost any marketing structure used by large organizations, franchises, chains and agencies. The solutions serve marketing campaigns for large, centralized departments or external clients. The first option is a multi-dashboard structure in which each account has its own dashboard and settings for social media, email marketing, domain…
8 quick tips to create awesome Black Friday and Cyber Monday deals that boost your sales
Black Friday and Cyber Monday are two of the biggest shopping days in the United States. Since billions of dollars are spent online and offline, big and small retailers take advantage of those 2 days to drive sales and revenue by offering special discounts and flash offers.
Here are 8 quick tips on how to create effective Black Friday and Cyber Monday offers to your consumers: Offer a…
Five inbound marketing practices you should know
Inbound marketing has become the most effective way to maintain your customers, strengthen your brand image and increase return on investment. While there are many technics for inbound marketing here are five practices that are proven to work wonders when properly implemented
Create Great Content Blogging is the most critical aspect of inbound marketing. It is that first layer of trust…