5 a/b testing tactics that improve your email campaign performance

A/B testing has become a critical tool for B2B and B2C marketers who want to optimize the performance of their email marketing campaigns. The way it works is that through a software tool, a marketer can test 2 variations of an email, popup or landing page, to see which results in higher engagement with their followers. After the winner is determined, you can either set up the system so that the…

11 ways email campaigns can drive conversions

Email marketing plays a critical role in improving the relationship with your customers. It allows you to transform your visitors into loyal guests and increase your marketing revenues. According to direct marketing association, email marketing contributes a $40 return on investment for every dollar spent. In order to boost your conversion rate with email marketing, here are some efficient…

Create an email campaign on VBOUT

On the Manage Campaign page you find a list of all your email marketing activity. You can view old campaigns and their stats, your pending campaigns in queue as well as your draft campaigns.

10 great email templates for different campaign types

Creating templates for email marketing is a very effective way for you to send campaigns without having to design them every time. Being able to save and edit templates can save you a lot of time and efforts. In addition to that, using email marketing templates helps you build a consistent image for your brand. Regardless of the type of templates you are using, here are some important elements…

Coupon email marketing campaigns tutorial

Learn how to send email campaigns with unique coupons and if you are offering a special discount or promotion to your subscribers. Vbout offers a screen for your staff to validate and redeem the code as well as statistics to view who redeemed each code.

V-cast: Is email marketing dying – Mailjet

V-cast with Mailjet:Is email marketing dyingHost: Richard Fallah, CEO at VBOUT. Guest Speaker: Miles DePaul, Head of Marketing, North America at Mailjet and Kyle Beldoch, Senior Customer Success Manager at Mailjet HighlightsThere is no doubt that email marketing is changing. We are in the age of Engagement Email Marketing. In this interview with Mailjet, we discuss the current state of…

Why emails end up in your spam? (And how to improve your deliverability)

Spam filtering is becoming more rigorous. Because spam filters are regularly changing to keep up with new technologies and types of spam messages, what can be delivered to the email inbox today might be spam tomorrow. According to Statista, spam messages made up 48.16% of global email traffic in March 2018. Therefore, spam emails have become a critical problem that marketers should never…

V-cast: The future of email marketing – SendGrid

V-cast with SendGrid:The future of email marketingHost: Richard Fallah, CEO at VBOUT. Guest Speaker: Colin Sharpe. Solutions Consultant at Twilio SendGrid. HighlightsVBOUT meets with Colin Sharpe from SendGrid to discuss the latest updates in email marketing and what you MUST know as an email marketing expert: 1. The future of email marketing 2. Why you should NOT purchase lists and send…

Email Marketing

Create email campaigns in minutesNo need to hire a developer or a designer. Build responsive email templates with total creative control using VBOUT's super easy drag & drop editor. Choose from awesome ready-to-use templates or pre-designed blocks, design your own using custom layouts or even upload your own HTML. Create email campaigns in minutesNo need to…