Interactive email content blocks

We are EXCITED to share the release of our powerful actionable content blocks available under the VBOUT email marketing suite. Now you can add BUY NOW buttons, videos, interactive time countdown and add-to-calendar events inside your email campaigns. This feature eliminates steps from users and allows them to take action directly from their email. For example, the buy now button takes the…

Top 10 considerations for choosing a social media tool

In order to choose the right social media marketing tools for your business, you should first determine your goals. To help you think about what features or items to evaluate in your decision-making process, we listed out the top 10 considerations for choosing a social media tool. 1. Comprehensive calendar Scheduling posts in advance is one of the main features that marketers search…

VBOUT December product updates

With this end of 2016 release, we rock the party with 4 major updates. Here is a quick rundown of this fiesta: 1. Launch of our new MARKETING JOURNEY BUILDER As we aim to make marketing automation for everyone, we are proud to announce the release of our new drag and drop marketing journey builder. Take advantage of our automation guides, curated by top marketing experts, and ready to…

New feature release: landing page builder

After months of dedicated work, we are excited to beta launch our landing page builder. I want to share with you why we decided to build this component and how we did it. The Continuously Growing List of Tools Required It's become essential for marketers to create landing pages for variety of reasons: SEO, collecting more leads, conversion, event launches, PPC and more. There are many…

5 tips on running a successful social media campaign

According to a study conducted by “Staples”, the world’s largest office products company and second largest internet retailer, small business owners comprehend the importance of social media in engaging with customers and improving conversion but often lack the expertise of incorporating digital marketing resources into their businesses. In this article, you will learn 5 quick tips on how…

6 killer email automation processes proven to boost conversions

Marketing automation has been one of the biggest trends as more and more affordable solutions with simplified interfaces surface the SaaS ecosystem. Smaller companies are now able to deploy automation campaigns in matter of hours and with very little investment. Here are 6 effective, easy to setup email automation processes that are proven to increase conversion and increase sales,…

Lead scoring glossary

Vbout offers a comprehensive list of Lead Scoring actions that you can score your leads on. Below is a breakdown of the scores based on engagement: On-Site Actions: Destination URL: User visits a particular page on your website Duration on Site: User spends a certain amount of time on your website Number of page visited: User visits a certain number of pages on your website…