Top 9 Drip Email Marketing Strategies to Follow in 2023
If you’re looking for actionable drip email marketing strategies to run successful drip campaigns, then your search ends here.
According to a recent study, 87% of marketers say email is critical to the success of their campaigns.
However, in another survey, 19% of marketers say their drip email strategy isn’t practical and needs a re-work.
This means that some marketers still need…
Automate Your Email Marketing Program Using ChatGPT
Introduction Staying at the forefront of your industry means adopting innovative strategies. For email marketers, this means harnessing the power of automation. In this guide, we show you how to streamline and personalize your email marketing program using ChatGPT. Uncovering VBOUT's 35+ Commands By simply typing the word "Help" in your ChatGPT interface, you unlock over 35…
VBOUT Recognized as Top Email Marketing Tool by GetApp
GetApp, a company that helps businesses navigate the software buying journey, featured VBOUT in its “7 Top-Rated Email Marketing Software” list. This recognition stands as a testament to the outstanding quality of our product and the unwavering commitment demonstrated by the team in delivering exceptional solutions to your valued customers.
VBOUT stood among the top-rated products with a…
6 Strategies for Analyzing Email Marketing Performance and Optimizing ROI
Are your email marketing campaigns falling short?
Analyzing and improving your email marketing performance is an absolute must if you’re serious about converting leads and optimizing your outreach ROI.
But knowing how to adapt your approach as strategically as possible can be confusing. Where do you start? What should you look for? And what changes should you implement to get the best…
Top 4 Ideas to Master Email Marketing on a Limited Budget (+ Examples)
If marketers have all gone through a similar experience at least once in their professional lives, it’s dealing with a limited marketing budget.
And when times are tough, we all lean on our creative prowess to ensure our campaigns are successful.
And what more can be done? After all, the sky ain’t the limit!
Or is it? In this article, we’ll share a few simple ideas marketers can use…
Incorporating Videos into your Email Marketing Campaigns for Better Engagement
Email marketing is a great way to keep in touch with your customers and keep them up-to-date on your latest products or services. But did you know that you can also use videos to engage your audience and boost conversions?
In this article, we will discuss the best ways to incorporate videos into your email marketing campaigns for better engagement and improved conversion percentages.…
6 Ways to Prepare Your Email Marketing Campaigns Ahead of Black Friday
Can you feel it in the air?
The onset of fall tells business owners that the most crucial time of the year has arrived: Black Friday and all the sales frenzy that goes with it.
In fact, in 2021, Black Friday sales were forecast to exceed 10 billion dollars, a whopping increase of 21% compared to the previous year.
Depending on how prepared you feel, this can bring angst or hopeful…
How to Build a Lead Scoring Criteria for your Email Marketing Strategy in 2023
Leads are the lifeblood of your company. A regular influx of fresh leads can help you counteract customer churn and build your base to keep your business in the black.
But not all leads are created equal, and your time as a marketer is precious. That’s why you need airtight lead scoring criteria to help you decide where your email marketing time and effort are best spent.
What is lead…
7 Advantages of Email Marketing you can Reap in 2022
The advantages of email marketing far exceed its challenges. Despite being one of the oldest marketing tactics, email marketing remains one of the most effective ones.
And, given that there are no big costs associated with email marketing, it also delivers good returns on investment. That’s why marketers use email marketing for a variety of purposes and you should too.
Especially,…
The most effective ways to renovate outdated email marketing campaigns in 2022
Email marketing is by far one of the most effective types of digital marketing. In fact, the email open rate across all industries is 19.8% with a click-through rate of 11.3%. These numbers are quite impressive and show just how much engagement a well-designed email marketing campaign can get.
The keyword here is “well-designed”. If your email strategy is outdated, you might be seeing…