Seven social media mistakes you should avoid

Social marketing is booming and in the forthcoming years, almost every business will count on it as a channel for customer acquisition and retention. If you are a marketer or simply starting to market for your company, there are many important mistakes and pitfalls to avoid. Here are seven of them: Buying Fans and Followers It's all about quality and not quantity! While paying for extra…

Automate Your Email Marketing Program Using ChatGPT

Introduction Staying at the forefront of your industry means adopting innovative strategies. For email marketers, this means harnessing the power of automation. In this guide, we show you how to streamline and personalize your email marketing program using ChatGPT. Uncovering VBOUT's 35+ Commands By simply typing the word "Help" in your ChatGPT interface, you unlock over 35…

Affiliate Program

Affiliate Program Make $$$ while spreading the word about VBOUT's awesome services. Get Started Book a Partnership Call How VBOUT's Affiliate Program Works Join the program To join the VBOUT affiliate program, simply create a referral partner account by clicking here and activate your referral link from the referral…

Creating your Inbound Marketing Strategy Using VBOUT

In this article, I am going to detail how LetsMarket.it, an Inbound Marketing Agency, utilizes VBOUT’s marketing automation platform to run successful campaigns and achieve the business and marketing goals of our clients. Inbound Marketing is the culmination of multiple marketing activities that form bonds with potential clients and consumers. It’s an umbrella phrase whose ultimate goal is…

How to Build a Marketing Automation Campaign Using the RACE Planning Framework

Marketing automation is not a new concept. However, even with decades of research and development, companies are still trying to figure out how they can use this strategy best so that they're focused on the right customer at the right time. Here's a top tip for building successful marketing automation campaigns. The RACE Framework Explained The RACE digital marketing planning…

5 Marketing Alternatives to User-Tracking Browser Data

Data tracking is the best way to get user-driven insights required for efficient optimization of the site, fixing possible bugs, and running marketing campaigns. Formerly, the most popular approach in the context of ads generating was third-party cookies. Advertisers track browsing activities to understand UX better and determine users’ habits and preferences. In this way, user-tracking…

21 abandoned cart email examples to get inspired – All you need to know

According to Shopify, out of every 100 prospects visiting your website, 67 of them abandon it without making any purchase. Did you know that you can convert these lost visitors into buying customers without any complicated effort? This can be achieved by creating and automating abandoned cart emails, which retarget shoppers who added their items to their cart but left without completing…

How businesses benefit from white label marketing automation

Given the ever-expanding nature of digital marketing alone, businesses must continuously strive to adapt. Between that and a turbulent year-and-a-half of COVID-19, this need is arguably more pronounced than ever before. In this regard, there are as many options to entertain and endeavors to consider as there are businesses. One such option, tried and tested over the 2010s, is white label…

Marketing to the Quarter-Life Crisis

Great marketing is always predicated on an understanding of the target demographic. Gaining insights into their needs, their desires, and their interaction preferences is key to creating meaningful engagement. For those marketing to the tail end of the Millennial generation, it’s increasingly important to understand that you are selling to those who may well be experiencing the quarter-life…

How to give good customer service: 7 tips that’ll “WOW” your customers

Investing in good customer service is essential because customers expect it and will quickly move on if they cannot get the help they need, even if you have the best product or service. Excellent customer service is often ranked first when consumers are asked what impacts their trust and loyalty to a company. Giving customers great service is more complex today with all the communication…