Facebook Metrics Every Brand Needs to Track
There should be little doubt that Facebook offers immense digital marketing capabilities. After all, social media advertising can yield impressive results, hence its recent surge in popularity among marketing agencies. Whether it's an eCommerce website strategy or otherwise, Facebook's leading status as a platform can offer a vast potential audience. However, gauging such techniques'…
How SMEs Have Leveraged Digital Marketing Effectively During Strict Covid-19 Period
As the deadly coronavirus hit the world, small and big retailers announced closures and then extended it in an attempt to curb the spread of the disease.
Without a doubt, small businesses felt the biggest impact of the Covid-19 pandemic. 51% of business owners reported a significant decline in their sales, and 17% requested extensions on rent (Businesswire).
However, digital…
Digital marketing trends for 2021. What you need to be aware of
2020 has been phenomenal. Due to the conditions that have occurred worldwide from COVID, businesses have changed the way they market themselves to engage with their customers and generate new leads online. Marketers may find it complicated to adapt to these shifts quickly and easily.
With the rapid emergence of new marketing trends over the last few months, it became ineffective for…
AMP for email latest releases
AMP for email latest releases AMP for email is starting to gain some momentum. In this video, we explain what AMP is for email, the latest releases from Google (2020-2021), what are the limitations of this technology and some great examples on how it works.
How businesses succeed implementing marketing automation
Marketing automation is an incredible tool being used in the marketplace to reach customers. It has the ability to decrease the time of discovering those you should be targeting. There is also the possibility of marketing directly to individuals as a result of the information gleaned in this manner. Success in implementing this amazing strategy involves a little bit of attention on the part…
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Best practices for onboarding new employees to your digital marketing agency
Hiring and onboarding new employees is a constant challenge for growing digital marketing agencies.
According to a recent Databox survey, only 14% of agencies say they’re great at onboarding new hires.
Agencies run at a fast pace. Finding the right candidates and conducting interviews takes at least a couple of months. By the time a new employee starts, you’re so excited to have…
Improve your lead gen and grow your business with VBOUT’s new Digital Marketing Academy
If you’re looking for different ways to grow your business, improve your skills in lead generation and marketing automation or advance your career, you’ve come to the right place. What’s the VBOUT academy? The VBOUT academy offers a course that consists of a variety of lessons as well as best practices in lead generation and marketing automation that provide different strategies on…
How COVID-19 has impacted ecommerce marketing
There’s no denying that the COVID-19 pandemic has had a significant impact on our lives. Between the necessity to keep a safe distance and rethinking our approach to the things we took for granted, such as heading to the store, our world is very different. The business landscape has also shifted, with companies forced to assess operations and weather the worst effects of economic hardship.……
How home isolation affected marketing?
The coronavirus pandemic is not only influencing on-site businesses but also online promotion channels and digital marketing as a whole. This is particularly the case with agencies and companies using marketing automation for greater efficiency.
If you know that nearly 90% of organizations encouraged or required their employees to work from home, it is fair to ask one question: How the…