Compare marketing automation platforms

Watch overview video Book a demo now Compare Top Marketing Automation Platforms Instantly compare pricing and features of the top marketing automation vendors side-by-side.…

Marketing automation for SaaS: 7 workflows to fuel success

Although we all know that marketing automation makes manual and complicated processes done more efficiently and effectively, the problem that we still find for many companies is where and how to get started. Are you operating in the SaaS industry and finding difficulties converting leads into customers? Are you wondering how to enhance your lead nurturing strategy? Are you looking forward…

10 activities a social media expert should do on Facebook

Facebook is one of the most popular social media networks and for a long time, it has had the sole purpose of connecting friends and family. The social media platform slowly transformed into a very effective digital marketing strategy. As years went by, it has built momentum and made its way to the most advanced digital marketing trends 2020. Everyone wants to have a piece of the pie, and…

How to grow your email list with social media

There are no doubts, that your company has an audience that it targets to reach and convert to be in their email list. It may seem too easy but social media is a great avenue to get to your target audience. See, most companies have a massive following on social media yet still struggle with getting people on their email list, why? They ignored their following! Sure, it is good to have many…

8 digital marketing trends for 2020: are you ready?

2019 was a busy year for marketers. With dozens of new marketing tech flooding the market, hundreds of courses on marketing mastery and thousands of sales funnel videos, predicting marketing trends for 2020 became as hard as cooking a perfect macaron (if you cook a perfect macaron, this might not be the article you were looking for :) ). We wanted to share our perspective, as a pioneer in…

Using the foot in the door technique to increase email engagement

The Foot in The Door (FITD) technique is a psychological method of persuasion that's widely used in sales environments. Its purpose is to encourage compliance without applying pressure to the targeted individual. In 1966, Freedman and Fraser (Stanford University) carried out psychological experiments dedicated to the study of compliance without pressure. The results concluded that when…

Lead generation strategies from 11 startups

We interviewed 11 different startups and asked them about their lead generation strategies. Want to get inspired? Watch these short Vcasts and find out what each startup has done to generate leads and grow. How Edifius generates leads with Perla Humphrey How Kudo generates leads with Fardad Zabetian How Conscioux generates leads with Silvia Tower How Trace generates leads…

V-cast: Influencer marketing in a nutshell – Shane Barker

V-cast with Shane Barker: Influencer marketing in a nutshell Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Shane Barker, Digital Strategist, Brand & Influencer Consultant | Instructor: UCLA | Intl Speaker |Author: Forbes | RE Investor Highlights In this episode, we interview Shane Barker, a marketing powerhouse and influencer marketing expert. We will cover all you need…

V-cast: Create a lead gen machine with Instagram – Producers Market

V-cast with Producers Market: Create a lead gen machine with Instagram Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Keith Agoada, Co-Founder Producers Market Highlights On this episode of top marketer, we host Keith Agoada, co-founder and CEO of Producers Market, a new way to digitizing the Agricultural value-chain over blockchain. Keith and his team are building the most…

Why emails end up in your spam? (And how to improve your deliverability)

Spam filtering is becoming more rigorous. Because spam filters are regularly changing to keep up with new technologies and types of spam messages, what can be delivered to the email inbox today might be spam tomorrow. According to Statista, spam messages made up 48.16% of global email traffic in March 2018.   Therefore, spam emails have become a critical problem that…