7 fundamental social media marketing strategies for Ecommerce websites 

Online shopping is gradually gaining popularity, and the acceptance rate is very high, mostly among the young generation. Studies indicate that the graph is expected to rise, and by 2040, economists are confident that over 95% of the sales will be completed online. E-commerce entrepreneurs must strive to improve customer service to ensure the growth of their online shops. With excellent…

Analyzing pre-holiday Ecommerce emails

Analyzing pre-holiday Ecommerce emails Watch this video to see how e-commerce brands are using pre-holiday email offers to drive sales. We analyze 8 different brands: Wayfair, Norton Antivirus Security, Wellbots, Namshi.com, Bed Bath & Beyond, Banana Republic, Overstock.com and Drizly. We discuss subject line, content and graphics, relevance and personalization and more. Note…

How businesses succeed implementing marketing automation

Marketing automation is an incredible tool being used in the marketplace to reach customers. It has the ability to decrease the time of discovering those you should be targeting. There is also the possibility of marketing directly to individuals as a result of the information gleaned in this manner. Success in implementing this amazing strategy involves a little bit of attention on the part…

How Symphonic Digital consolidated their marketing stack using VBOUT

How Symphonic Digital consolidated their marketing stack using VBOUT Host: Brooks Van Norman - Success Manager at VBOUT Client: Steffen Horst - Co-Founder and CEO of Symphonic Digital Highlights Can you give us some background on your business, who you serve and what your focus is? We are a boutique-style agency. We are very small still, even though we were founded in 2013.…

Best practices for onboarding new employees to your digital marketing agency

Hiring and onboarding new employees is a constant challenge for growing digital marketing agencies.  According to a recent Databox survey, only 14% of agencies say they’re great at onboarding new hires.  Agencies run at a fast pace. Finding the right candidates and conducting interviews takes at least a couple of months. By the time a new employee starts, you’re so excited to have…

Improve your lead gen and grow your business with VBOUT’s new Digital Marketing Academy

If you’re looking for different ways to grow your business, improve your skills in lead generation and marketing automation or advance your career, you’ve come to the right place. What’s the VBOUT academy? The VBOUT academy offers a course that consists of a variety of lessons as well as best practices in lead generation and marketing automation that provide different strategies on…

How to write a killer subject line for your email collaboration proposal

If you have received your fair share of collaboration emails, you could understand the importance of a subject line.  An email subject line is essential for anyone writing a collaborative email. Your subject line can either make or break your collaboration proposal. So, crafting your subject line can not only help you increase your open rate, but it can also increase the number of…

Common issues when switching between digital marketing agencies

Having a proper digital marketing agency by your side is important no matter what kind of business you are in. They are responsible for your online presence, which is already a solid sign of how much they can contribute to your company. But, is it time to part ways and start searching for a better partner for your business? If you are thinking about it, maybe you should consider some common…

The Motley Fool FOMO email strategy

The Motley Fool FOMO Email Strategy The Motley Fool email marketing strategy is aggressive but super effective. They have a consistent tone that is on brand, a solid landing page flow and their email infrastructure is well buttoned up. Great takeaway if you would like to adopt a similar strategy in your SaaS or service based offering.

How SaaS brands drive product engagement using email updates

How SaaS brands drive product engagement using email updates Find out how SaaS brands drive product engagement using email marketing and customized updates. We analyze 3 companies: Crunchbase, G2 and BuiltWith and how these companies leverage email to boost product engagement and conversion.