10 SaaS Development Trends You Should Follow in 2022

We are at the peak of technological development, results of which we are witnessing technologies like cloud computing that is replacing bulky physical hard drives. Not only this, from business automation to industry development, Saas (software as a service) is playing a critical role in this change. SaaS has become an integral part of the development process in IT and in the business sector.…

Strategies to boost the visibility of your eCommerce store

Ecommerce is an ever-growing industry. It is estimated that there are between 12 and 24 million eCommerce stores in the world. As we can see, the competition is fierce. It is not enough to simply create your eCommerce website and expect your business to grow on its own. You need to use any means necessary to boost the visibility of your eCommerce store. To help your business succeed, we…

21 abandoned cart email examples to get inspired – All you need to know

According to Shopify, out of every 100 prospects visiting your website, 67 of them abandon it without making any purchase. Did you know that you can convert these lost visitors into buying customers without any complicated effort? This can be achieved by creating and automating abandoned cart emails, which retarget shoppers who added their items to their cart but left without completing…

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How to know it’s time to update your landing page

In an ever-changing digital marketing landscape, there is no universally easy way to ensure success. Indeed, search engine algorithms change, which directly impacts Search Engine Optimization (SEO) best practices. Information becomes outdated, trends emerge and dissipate, and customer perceptions and expectations shift. In that regard, too, landing pages don't exist in a vacuum; rather,…

Facebook Metrics Every Brand Needs to Track

There should be little doubt that Facebook offers immense digital marketing capabilities. After all, social media advertising can yield impressive results, hence its recent surge in popularity among marketing agencies. Whether it's an eCommerce website strategy or otherwise, Facebook's leading status as a platform can offer a vast potential audience. However, gauging such techniques'…

Top 10 landing page builders in 2021

If there is one detail that can take online businesses to a higher level, it must be the quality of their landing pages. A landing page is the most important conversion driver, so it’s fair to say that you need to make it attractive and flawless.  The average landing page conversion rate is 2.35%, but top-performers can do much more than that. It all comes down to the creativity of a…

6 highly effective tips for running a holiday campaign in 2020

2020 may not be the year we had all planned, but online shopping behavior remains strong. In Q2 of 2020, US ecommerce sales increased over 40%, with a record $1 in every $5 spent online. What does that mean for your business? It means for this holiday season, you need to be prepared in order to gain a slice of the consumer spending pie.  If you’re starting to think about your holiday…

How to write a killer subject line for your email collaboration proposal

If you have received your fair share of collaboration emails, you could understand the importance of a subject line.  An email subject line is essential for anyone writing a collaborative email. Your subject line can either make or break your collaboration proposal. So, crafting your subject line can not only help you increase your open rate, but it can also increase the number of…