Digital marketing trends for 2018: Micro-scale & richer content

There has never been a more exciting time for brands to jump into the digital marketing arena than now. Any strong digital marketing strategy will need to take into account upcoming trends as we head into 2018. Adapting to these changes will assure that you are not left in the dust, as online audiences grow exponentially each year. For 2018, it’s true that there are innovative, new features for…

The impact of new devices on marketing

In the advent of Apple dropping the iPhone X, it seems that companies are updating devices, or coming out with new ones at a rate that we have never seen before. Advances in technology have always had a significant impact on marketing practices. In fact, the field of digital marketing is born of the age of the internet. It is a marketer’s job to identify the most effective medium to reach their…

New VBOUT release

We are proud and excited to introduce to you the all-new and enhanced platform. Here’s a breakdown of what has been added and changed: NEW AND ENHANCED FEATURESCustom DashboardYou can now create multiple dashboards for different users or purposes. Choose from a variety of report widgets covering email, social media, automation, lead funnel, Post calendar, website visits and more. Switching from…

How to build a successful, effective landing page

It’s happened to every marketer. After spending months crafting the perfect marketing campaign, the traction you were hoping for isn’t there. In a post-mortem, you notice a disastrous conversion rate. The truth is, your landing page wasn’t up to par– or not existent at all. This is a mistake that beginners learn to overcome really quickly. Without a powerful landing page, it doesn’t matter…

How to become a digital marketing expert

Digital marketing has become an essential part of the marketing mix. The reason is simple: more than two-thirds of the world’s population is online, and individuals increasingly research products and services online. Companies are aware that to succeed, they must have a strong, competitive online presence. In fact, a study conducted by the direct marketing association showed that the digital…

Create birthday reminder emails

Boost user loyalty by sending them personalized birthday emails with special coupons and offers. Birthday reminders are proven to increase traffic when matched with a coupon offer. You can create redeemable coupon templates with the VBOUT coupon plugin. In this video, you will learn how to create birthday reminder emails for your customers in minutes using the powerful Vbout marketing Journey…

Create webinar email reminders

Webinar reminder emails are proven to increase attendance rates by at least 10%. In this video, you will learn how to create a sequence of Webinar Email Reminders for your attendees in minutes using the powerful Vbout marketing Journey Builder. To access other marketing automation guides, click on any of the titles below: Create Content Marketing Emails  Create Cart Abandonment Emails  Create…

Create user onboarding emails

Engaging your users post-signup is proven to enhance retention rates as well as conversion during free trial periods. In this video, you will learn how to create New User Onboarding Emails for your users in minutes using the powerful Vbout marketing Journey Builder. You can become a marketing automation expert using our easy user journey builder and powerful built-in guides. To view other…

Create content marketing emails

Build trust with your newsletter signups by educating them on the subject matter of your industry. Sending a sequence of 5, well written, educational content, followed by a soft-sell email or demo can increase your funnel output. In this video, you will learn how to create Content Marketing Emails using the powerful Vbout marketing Journey Builder. To view other marketing automation guides,…

Create cart abandonment emails

Target users who do not complete the checkout process on your website with a follow-up email within 1 hour of their drop-off. Following-up with users who abandoned your shopping cart within 2 hours is proven to increase click-backs by 20%. In this video, you will learn how to setup Cart Abandonment emails in minutes using the powerful Vbout marketing Journey Builder. To access other marketing…