Marketing automation for health and fitness: 4 automated workflows to engage with your leads
Whether you’re a health coach, personal trainer, or gym manager, keeping in touch with potential and current clients is one of the effective ways to show them that you care, fulfill their needs,and enhance your relationship with them in order to become loyal customers. Crafting different marketing automation workflows that suit each stage of your customer’s journey gives you the advantage to…
How to know it’s time to update your landing page
In an ever-changing digital marketing landscape, there is no universally easy way to ensure success. Indeed, search engine algorithms change, which directly impacts Search Engine Optimization (SEO) best practices. Information becomes outdated, trends emerge and dissipate, and customer perceptions and expectations shift. In that regard, too, landing pages don't exist in a vacuum; rather,…
4 ways to increase online sales with SMS marketing
SMS is a powerful tool that should be an integral part of any digital marketing strategy, instead of being seen as a separate channel. With SMS marketing, you are assured of engaged customers, high ROI, and high offer and coupon redemption rates. As such, business owners with offers such as £10 no deposit bonus can be confident that their strategies will ultimately pay off. And there are SMS…
Marketing to the Quarter-Life Crisis
Great marketing is always predicated on an understanding of the target demographic. Gaining insights into their needs, their desires, and their interaction preferences is key to creating meaningful engagement. For those marketing to the tail end of the Millennial generation, it’s increasingly important to understand that you are selling to those who may well be experiencing the quarter-life…
Analyzing a 3 step demo booking funnel
Analyzing a 3 step demo booking funnel We analyze Conversionly 3 step bookademo funnel.
Facebook ad (well done on ad rotation)
Page 1 (Training signup form)
Page 2 (free video and demo booking option)
Page 3 ( Embedded Calendar booking)
4 emails in one week with CTA to page 2 (free video and demo booking option)
Bad job on attribution
Find out how they did on…
Breaking down a pre-recorded webinar funnel – by Danmartell
Breaking down a pre-recorded webinar funnel - by Danmartell We go deep into the ad copy, landing pages, success pages, email flow (and all the good stuff that goes along with it), attribution and much more.
We will also summarize and score the overall user experience from a campaign that we randomly pick online.
Great work from Dan Martell (SaaSS growth consultant) on his…
Understanding first-party cookies and attribution models
In this webinar “Understanding first-party cookies and attribution models, you will learn:
Why first-party cookies are becoming more important for marketers and advertisers
Difference between first-party and third-party cookies
Why third-party cookies are dying
Marketers and advertisers future concerns
Benefits of first-party cookies and how you can leverage them to exceed…
How SMEs Have Leveraged Digital Marketing Effectively During Strict Covid-19 Period
As the deadly coronavirus hit the world, small and big retailers announced closures and then extended it in an attempt to curb the spread of the disease.
Without a doubt, small businesses felt the biggest impact of the Covid-19 pandemic. 51% of business owners reported a significant decline in their sales, and 17% requested extensions on rent (Businesswire).
However, digital…
Digital marketing trends for 2021. What you need to be aware of
2020 has been phenomenal. Due to the conditions that have occurred worldwide from COVID, businesses have changed the way they market themselves to engage with their customers and generate new leads online. Marketers may find it complicated to adapt to these shifts quickly and easily.
With the rapid emergence of new marketing trends over the last few months, it became ineffective for…
How businesses succeed implementing marketing automation
Marketing automation is an incredible tool being used in the marketplace to reach customers. It has the ability to decrease the time of discovering those you should be targeting. There is also the possibility of marketing directly to individuals as a result of the information gleaned in this manner. Success in implementing this amazing strategy involves a little bit of attention on the part…